Position: Digital Marketing Executive
Location: Kochi
Experience: 1+ years
Employment Type: Full-Time
About the Role
We are seeking a creative and results-driven Digital Marketing Executive to plan, execute, and optimize online marketing campaigns. The ideal candidate should have hands-on experience in social media marketing, SEO, paid advertising, content creation, and lead generation.
Key Responsibilities
- Develop and implement digital marketing strategies to increase brand awareness and generate leads.
- Manage and optimize social media platforms such as Facebook, Instagram, LinkedIn, and YouTube.
- Plan and execute paid advertising campaigns (Google Ads, Meta Ads, LinkedIn Ads).
- Create engaging content for social media, blogs, websites, and email campaigns.
- Monitor website performance and improve SEO rankings.
- Track, analyze, and report campaign performance using analytics tools.
- Generate quality leads and improve conversion rates.
- Coordinate with design, sales, and content teams for marketing initiatives.
- Stay updated with the latest digital marketing trends and technologies.
Required Skills
- Knowledge of SEO, SEM, Google Analytics, and Google Ads.
- Experience with Meta Ads and social media management.
- Strong content writing and communication skills.
- Basic understanding of email marketing and marketing automation.
- Ability to analyze campaign data and generate actionable insights.
- Creative thinking and problem-solving skills.
Qualifications
- Bachelor's degree in Marketing, Business, Communications, or a related field.
- Relevant certifications in Digital Marketing are an added advantage.
What We Offer
- Competitive salary package.
- Career growth opportunities.
- Dynamic and collaborative work environment.
- Exposure to diverse digital marketing projects.
Work Location: In person
