Telesales Coordinator – Lead Qualification
Reports To: Sales Head / Business Development Manager
Objective:
Qualify, nurture, and route incoming and outbound leads to ensure rapid prospect engagement and maximum sales conversion.
Key Responsibilities
Lead Qualification: Contact leads promptly via phone, email, and messaging to assess needs, budget, authority, and timeline.
Pipeline Support: Schedule meetings and discovery calls for Senior Sales Executives.
Database Management: Log all call dispositions, prospect feedback, and next steps accurately in the CRM.
Nurturing: Maintain regular follow-ups with cold or long-cycle prospects using promotional materials and course/service info.
Key Performance Indicators (KPIs)
Response Speed: Contact new leads within 30 minutes.
Daily Activity: 60+ outbound calls/touchpoints daily.
Conversion Rate: Target ratio of raw leads converted into Sales Qualified Leads (SQLs).
CRM Accuracy: 100% logging of call notes and lead status.
Requirements
Experience: 2–3 years in telesales, inside sales, or sales coordination.
Skills: Excellent communication, objection handling, active listening, and CRM proficiency.
Attributes: Organized, goal-oriented, and comfortable handling high call volumes.
Work Location: In person
