Job Summary
A Marketing Executive is responsible for planning, developing, and implementing marketing strategies to promote products, services, and brand awareness. The role involves market research, campaign management, digital marketing, customer engagement, and supporting business growth initiatives.
Key Responsibilities
- Develop and execute marketing campaigns across online and offline channels.
- Conduct market research to identify customer needs, market trends, and competitor activities.
- Create and manage content for social media, websites, email campaigns, and marketing materials.
- Coordinate promotional activities, events, exhibitions, and product launches.
- Monitor and analyze campaign performance and prepare marketing reports.
- Assist in developing branding strategies to enhance company visibility.
- Collaborate with sales teams to generate leads and support revenue growth.
- Manage relationships with advertising agencies, vendors, and media partners.
- Maintain and update marketing databases and customer information.
- Ensure all marketing activities align with company objectives and brand guidelines.
Required Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 1–3 years of experience in marketing, advertising, or related roles (preferred).
- Knowledge of marketing tools and social media platforms.
- Proficiency in Microsoft Office Suite and marketing software
Salary Range: Based on qualifications, experience, and industry standards.
Pay: ₹20,000.00 - ₹30,000.00 per month
Benefits:
- Health insurance
- Leave encashment
- Provident Fund
Work Location: In person
