Content Ops Intern
Location: HSR Layout, Bengaluru
Role Type: Full-time Internship
Duration: 3 months (Performance-based PPO)
AppsForBharat is building beautifully crafted, AI-first consumer experiences that help millions of Indians connect with spirituality and culture. Backed by Peak XV Partners, Elevation, Fundamentum, and other top-tier investors, we are one of India’s fastest-growing Series C consumer-tech companies.
Our flagship product, Sri Mandir, is the world’s largest platform for Hindu devotees—powering rituals, devotional content, personalized experiences, and a thriving spiritual ecosystem.
India’s $44B devotion economy is still largely offline. We are digitizing this space by building scalable, meaningful, and deeply cultural experiences.
We are looking for a Content Ops Intern to own and operate the Mandir feature end-to-end. This is a highly execution-driven role combining devotional understanding, content creation, operations, CRM execution, and AI-led workflows.
This role is ideal for someone who can think deeply, execute fast, and continuously improve systems.
Mandir Feature Ownership
Content & Creative Execution
Create devotional content (copy, formats, messaging)
Produce devotional music/content using AI tools
Ensure cultural and religious sensitivity in all outputs
CRM Campaign Execution
Execute campaigns across:
Push Notifications
WhatsApp
SMS
Use tools like MoEngage and Gupshup
Understand and implement:
User journeys
Segmentation
Campaign flows
Operations & Process Optimization
Social Media & Content Analytics
Assist in content uploads across platforms
Track and analyze performance metrics (engagement, reach, CTR, etc.)
Derive insights to improve content performance
1. Strong Devotional Context
Deep understanding of Hindu devotional ecosystem (aartis, bhajans, rituals)
High sensitivity to religious sentiment
2. Operations Mindset (Critical)
Comfortable working with CMS tools
Strong execution ability and attention to detail
Ability to simplify and optimize workflows
3. Creative & Content-Oriented
Strong instinct for devotional content and storytelling
Ability to write compelling copy
Interest in AI-led content/music creation
4. AI & Prompting Skills
5. Basic CRM Understanding
6. Social Media & Analytics Awareness
7. Problem Solving (P0 Skill)
Prior experience with CMS tools or content operations
Exposure to devotional/spiritual content creation
Experience working with marketing automation tools
Real Ownership: Run a core feature end-to-end
High Learning Curve: Work across content, ops, CRM, and AI
Impact at Scale: Build for millions of devotees
Fast Growth: PPO based on performance
App Link: https://play.google.com/store/apps/details?id=com.baba.shyam&hl=en_IN
Email: [email protected]
