Key Responsibilities
- Database Management: Maintain and update customer records, continuously deduplicate entries, and ensure data integrity across all system sources.
- Campaign Execution: Build, segment, and deploy automated email or multi-channel marketing campaigns (like SMS and WhatsApp).
- Lead & Pipeline Management: Route qualified leads to the appropriate sales representatives and track their movement through the sales funnel.
- Customer Support & Query Resolution: Handle inbound customer queries, resolve grievances, and log all interaction histories into the system.
- Reporting & Analytics: Generate recurring dashboards and performance reports detailing campaign ROI, pipeline health, and customer engagement metrics. [1]
- Cross-Functional Alignment: Coordinate with sales and marketing teams to ensure smooth handovers, process standardizations, and campaign consistency.
- Required Skills & Qualifications:-
- Technical Proficiency: Hands-on experience with CRM platforms.
- Communication Skills: Exceptional written and verbal communication to draft marketing copy and coordinate with non-technical stakeholders.
- Experience: Typically 1 to 3 years of hands-on experience working with CRM systems in an administrative, sales, or marketing capacity, though fresh graduates are sometimes hired for junior roles
Pay: ₹25,000.00 - ₹35,000.00 per month
Benefits:
- Commuter assistance
- Health insurance
- Leave encashment
- Provident Fund
Work Location: In person
