Please share the JD before applying.
Role: Sales Development Representative.
Experience: 3 Years
Location Bangalore
JOB DESCRIPTION:
Key Responsibilities
Research & Identify
Study target accounts (industry, size, structure, needs)
Engage Prospects
Reach out via email, LinkedIn, calls, and videos
Personalize Communication
Customize messages to the person’s role and company
Qualify Leads
Ask key questions to ensure fit (budget, timeline, problem)
Collaborate Internally
Work with marketing & sales to optimize messaging and targeting
Book Meetings
Schedule discovery calls or demos with AEs or Business Consultants
SDR in an ABM System
In an Account-Based Marketing (ABM) approach, SDRs focus on quality over quantity.
Instead of casting a wide net, they concentrate efforts on high-value target accounts, using insights and collaboration to build trust and relevance.
Example: Instead of blasting 100 emails, an SDR may send 10 deeply personalized messages to key decision-makers at companies with active digital transformation goals.
KPIs and Metrics
- Meetings booked (per week/month)
- Emails/Calls/Touchpoints made
- Conversion rate from outreach to meeting
- Pipeline value from sourced opportunities
- Response/Engagement rate on campaigns
Skills That Make a Great SDR
- Strong communication and storytelling
- Effective research and curiosity
- Basic business understanding (tech, marketing, ROI)
- High resilience and discipline
- Empathy and active listening
- Adaptability to different tools (CRM, email automation, ABM platforms)
️ Career Path for an SDR
The SDR role is often a launchpad for careers in:
- Account Executive (AE) – Closing deals
- Business Consulting / Strategy – Solving client problems
- Marketing or Growth – Campaign planning & execution
- Customer Success – Managing post-sale relationships
In Summary:
The SDR is not “just a junior salesperson.”
They are a strategic growth enabler—fueling pipeline, bringing market intelligence, and personalizing outreach in ways that automation never could.
How to Apply:
Interested candidates should submit their resume and a cover letter outlining their experience and suitability for the role to [email protected] or [email protected]
