Head – Admissions
Location: Gurugram Campus
School: Anandi School (IB Continuum School)
About the Role
The Head – Admissions will lead the admissions function for Anandi School, Gurugram, driving student enrolment through exceptional parent engagement, strategic outreach, and a seamless admissions experience. The role requires a customer-centric leader who can build strong relationships with prospective families while ensuring that every interaction reflects the School's vision, values, and commitment to excellence.
Key ResponsibilitiesAdmissions Strategy & Enrolment
- Develop and execute the annual admissions strategy to achieve enrolment targets across all grade levels.
- Manage the complete admissions lifecycle, from enquiry generation to student enrolment.
- Monitor admissions funnel metrics and implement strategies to improve conversion rates.
- Forecast enrolment trends and provide regular reports to the Leadership Team.
Parent Engagement
- Serve as the primary point of contact for prospective parents throughout the admissions journey.
- Conduct personalised campus tours and information sessions.
- Build strong relationships with prospective families by understanding their educational aspirations and guiding them through the admissions process.
- Ensure timely follow-up on all enquiries and applications.
Marketing & Outreach
- Collaborate with the Marketing team to develop and execute admissions campaigns.
- Represent the School at education fairs, networking events, corporate engagements, and community outreach programmes.
- Build partnerships with corporates, relocation agencies, preschools, and community organisations to generate admissions leads.
- Support digital marketing initiatives aimed at enhancing admissions enquiries.
Admissions Operations
- Oversee the admissions process, ensuring efficiency, accuracy, and a high standard of customer service.
- Ensure all applicant records are maintained accurately within the School's Admissions/CRM system.
- Coordinate assessments, interactions, interviews, and admission decisions with academic teams.
- Maintain compliance with School policies and applicable regulations.
Team Leadership
- Lead, mentor, and develop the Admissions team.
- Establish performance metrics and ensure service excellence.
- Foster a collaborative, responsive, and customer-focused admissions culture.
Data & Reporting
- Analyse admissions data, enquiry trends, and conversion ratios.
- Prepare weekly and monthly admissions reports for the Leadership Team.
- Recommend improvements based on market insights and admissions analytics.
Stakeholder Management
- Work closely with the Principal, Academic Leadership, Marketing, Finance, and Operations teams.
- Ensure a seamless onboarding experience for newly admitted families.
- Act as an ambassador for Anandi School at all times.
Qualifications
- Bachelor's degree in Business Administration, Marketing, Education, or a related field.
- Master's degree is preferred.
Experience
- Minimum 8–10 years of experience in admissions, enrolment management, business development, or relationship management.
- At least 3–5 years in a leadership role within an IB or international school is preferred.
- Proven track record of achieving enrolment targets and leading high-performing admissions teams.
Desired Skills & Competencies
- Strong understanding of the International Baccalaureate (IB) philosophy and international school admissions.
- Excellent communication, presentation, and interpersonal skills.
- Exceptional relationship-building and customer service orientation.
- Strong leadership and people management skills.
- Strategic thinking with excellent analytical and decision-making abilities.
- Experience using CRM and admissions management systems.
- Strong organisational and project management skills.
- High level of professionalism, discretion, and integrity.
Preferred Qualifications
- Experience launching a new school or leading admissions for a greenfield campus.
- Existing network within the Gurugram/NCR education ecosystem.
- Experience in premium K–12 school admissions and parent counselling.
- Ability to work in a fast-paced, entrepreneurial environment.
Key Performance Indicators (KPIs)
- Achievement of student enrolment targets.
- Enquiry-to-admission conversion rate.
- Parent satisfaction and experience.
- Admissions turnaround time.
- Quality of CRM data and reporting.
- Outreach partnerships and lead generation.
- Team performance and service excellence.
Why Join Anandi School?
Join the founding team of one of Gurugram's most ambitious IB schools and play a pivotal role in shaping a vibrant learning community that nurtures curiosity, purpose, innovation, and lifelong learning.
Pay: ₹2,000,000.00 - ₹2,500,000.00 per year
Benefits:
Work Location: In person
