Location: New Delhi, India (On-site)Employment Type: Full-time
About QubeLabs
QubeLabs is building the next generation of Enterprise AI Systems that transform workforce operations and intelligence for the financial services industry that combine conversational AI, agentic workflow automation, proprietary language models and enterprise intelligence to transform how financial services operate.
Our product “QubeLabs Workmate” is purpose-built for banks, NBFCs, MFIs, wealth management firms, insurance companies and fintechs across India and Europe to improve enterprise efficiency, productivity and customer experiences at scale.
We're looking for an exceptional storyteller who can simplify complex AI technologies into compelling narratives that educate, influence and drive enterprise demand.
Role Overview
As a Content Marketing Specialist, you will own the content engine that builds the QubeLabs brand across digital channels. You will work closely with founders, product, design and sales teams to create high-impact content that positions QubeLabs as a thought leader in Enterprise AI.
This role is ideal for someone who enjoys translating deep technology into engaging business stories and understands how content fuels enterprise sales.
Key Responsibilities
Content Strategy
- Develop and execute the company's B2B content marketing strategy.
- Create content aligned with product launches, GTM campaigns and enterprise sales initiatives.
- Build thought leadership around Enterprise AI, Agentic AI, Financial Services AI, Workforce Intelligence and Digital Transformation.
Content Creation
Develop high-quality content including:
- Whitepapers
- Case studies
- Product brochures
- Website copy
- Blogs
- Executive articles
- Customer success stories
- Email campaigns
- Sales enablement collateral
- Investor communications
- LinkedIn content
- Press releases
- Product documentation
- Webinar and event content
- Video scripts
Digital Marketing
- Manage organic content distribution across LinkedIn and other digital platforms.
- Execute SEO-driven content strategies.
- Create and optimize landing pages.
- Measure campaign effectiveness using digital analytics.
- Support lead generation campaigns with high-converting content.
- Collaborate with design teams for visual storytelling.
Product Marketing
- Translate technical AI capabilities into business value propositions.
- Develop messaging frameworks for enterprise customers.
- Create competitive positioning and product narratives.
- Support product launches and feature announcements.
- Produce customer-facing presentations and demos.
Brand Building
- Ensure consistency across all brand communications.
- Build QubeLabs' executive thought leadership.
- Research emerging AI and fintech trends.
- Identify content opportunities that strengthen market positioning.
Qualifications
Education
- MBA or Postgraduate Degree from a Premier Business School.
- Bachelor's degree in Business, Marketing, Communications, Journalism, Engineering or related discipline.
Experience
- 2–4 years of experience in Content Marketing or Digital Marketing.
- Mandatory experience in B2B SaaS and/or FinTech companies.
- Experience marketing AI, enterprise software, cloud platforms or technology products is highly preferred.
Required Skills
Content
- Exceptional business writing skills.
- Strong storytelling capability.
- Ability to simplify complex technical concepts.
- Excellent editing and proofreading skills.
Marketing
- B2B Content Marketing
- Digital Marketing
- SEO
- Email Marketing
- Social Media Marketing
- Marketing Automation
- Lead Generation
Technical
Working knowledge of:
- AI & Generative AI ecosystem
- Enterprise SaaS
- CRM platforms
- Google Analytics
- CMS platforms
- Marketing automation tools
Experience using AI-assisted content creation tools such as ChatGPT, Claude, Gemini, Perplexity or similar platforms will be an added advantage.
Personal Attributes
- Exceptional communication skills.
- Highly creative with strong business acumen.
- Curious about emerging technologies.
- Detail-oriented with excellent organizational skills.
- Self-driven and execution focused.
- Ability to thrive in a fast-paced startup environment.
- Strong stakeholder management skills.
What Success Looks Like
Within the first year, you will:
- Build a consistent thought leadership presence for QubeLabs.
- Create high-quality enterprise content that supports sales and marketing.
- Increase inbound engagement through digital channels.
- Strengthen the company's positioning in Enterprise AI and Financial Services AI.
- Develop a scalable content engine that supports business growth across India and Europe.
Why Join QubeLabs?
- Build the future of Enterprise AI Systems.
- Work directly with founders and leadership.
- Influence the brand strategy of a fast-growing AI company.
- Opportunity to work on cutting-edge technologies including Agentic AI, Enterprise Intelligence and Sovereign AI.
- Exposure to global markets across India and Europe.
- High ownership, rapid learning and accelerated career growth.
Preferred Candidate Profile
- Graduate from a Tier-1 or Premier Business School (IIMs, ISB, MDI, SPJIMR, XLRI, FMS, IMT Ghaziabad or equivalent).
- Passion for AI, technology and innovation.
- Strong portfolio of published B2B content.
- Experience working with founders or leadership teams.
- Demonstrated success in content-driven demand generation for enterprise technology products.
QubeLabs is an equal opportunity employer committed to building a diverse and inclusive workplace where innovation thrives.
Pay: ₹800,000.00 - ₹1,000,000.00 per year
Work Location: In person
