Digital Marketing Manager
Location: Kozhikode, Kerala (Work from Office)
Company: Star World W.L.L., Bahrain
About Star World
Star World is one of Bahrain's leading distributors and retailers of mobile accessories, gadgets, consumer electronics, CCTV, satellite products, networking solutions, and lifestyle technology brands. We work with major retail chains, dealers, and corporate customers across Bahrain.
We are looking for a highly driven and creative Digital Marketing Manager to lead our digital growth, strengthen brand visibility, generate leads, and support sales across our retail and distribution business.
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Key ResponsibilitiesDigital Strategy & Growth
- Develop and execute digital marketing strategies aligned with business and sales objectives.
- Create monthly and quarterly marketing plans for brands, promotions, launches, and retail campaigns.
- Drive online sales inquiries, dealer acquisition, and brand awareness.
Social Media Management
- Manage Facebook, Instagram, TikTok, YouTube, LinkedIn, and other digital platforms.
- Create engaging content including reels, videos, graphics, product campaigns, and promotional posts.
- Build and manage content calendars.
Performance Marketing
- Plan, execute, and optimize Meta Ads, Google Ads, YouTube Ads, and other paid campaigns.
- Manage advertising budgets and maximize ROI.
- Generate leads for retail, wholesale, and corporate sales channels.
E-commerce & Website
- Manage website updates, landing pages, SEO, and product content.
- Improve website traffic, conversion rates, and customer engagement.
- Coordinate online promotions and campaign launches.
Analytics & Reporting
- Track KPIs including leads, sales, traffic, conversions, ROAS, and engagement.
- Prepare weekly and monthly performance reports for management.
- Use data-driven insights to improve campaign performance.
Brand & Product Marketing
- Coordinate marketing activities for multiple brands and product categories.
- Launch campaigns for new products and seasonal promotions.
- Work closely with sales teams to support revenue targets.
Team & Agency Coordination
- Coordinate with designers, photographers, videographers, influencers, and external agencies.
- Manage marketing projects from concept to execution.
Requirements
- Bachelor's Degree in Marketing, Business, Digital Media, or related field.
- Minimum 4+ years experience in Digital Marketing.
- Strong expertise in Meta Ads, Google Ads, SEO, social media marketing, and content creation.
- Experience using Google Analytics, Meta Business Suite, and reporting tools.
- Excellent communication and project management skills.
- Experience in consumer electronics, mobile accessories, retail, e-commerce, or distribution industries is highly preferred.
- Ability to work independently and achieve measurable business results.
Preferred Skills
- Graphic design knowledge (Canva, Photoshop, Illustrator).
- Video editing skills.
- Experience managing influencer marketing campaigns.
- Knowledge of GCC/Bahrain market trends.
- AI tools experience (ChatGPT, Claude, Gemini, Midjourney, etc.).
KPIs
- Lead generation growth
- Sales contribution from digital channels
- Return on advertising spend (ROAS)
- Social media growth and engagement
- Website traffic and conversions
- Brand visibility and market reach
Why Join Star World?
- Opportunity to lead digital growth for an established Bahrain-based technology distributor.
- Work with international brands and major retail chains.
- Career growth into Head of Marketing / Growth Manager role.
- Performance-based rewards and recognition.
Pay: ₹30,000.00 - ₹50,000.00 per month
Work Location: In person
