Digital Marketing Executive
Company: Arch IT Solutions & Arch Firepump
Location: Nashik, Maharashtra (Work from Office)
Job Type: Full-time
About the Role
We are looking for a creative and performance-driven Digital Marketing Executive to join our growing team. The candidate will be responsible for planning and executing digital marketing strategies for our software products, mobile applications, and industrial fire protection business.
This role requires someone who can manage social media, create engaging content, optimize our websites, run marketing campaigns, and help generate quality leads while increasing brand awareness.
Key Responsibilities
- Plan and execute digital marketing campaigns across Meta, Google, LinkedIn, and other platforms.
- Create engaging content including posts, reels, videos, graphics, and promotional creatives.
- Manage and grow social media accounts for Arch IT Solutions and Arch Firepump.
- Promote our mobile applications and increase downloads through organic and paid marketing.
- Monitor, update, and optimize company websites for SEO and user engagement.
- Perform keyword research and improve website rankings using SEO best practices.
- Track website performance using Google Analytics, Google Search Console, and other tools.
- Generate quality leads through digital campaigns.
- Create content calendars and maintain consistent brand communication.
- Write blogs, website content, captions, and marketing copy.
- Monitor campaign performance and prepare monthly marketing reports.
- Coordinate with the design and development team for campaign execution.
Required Skills
- Knowledge of SEO (On-page & Off-page)
- Social Media Marketing
- Google Ads & Meta Ads
- Google Analytics & Search Console
- Content Writing
- Canva or Adobe Creative Suite
- Video Editing (CapCut, Premiere Pro, VN, etc.)
- WordPress or website content management
- Basic understanding of lead generation strategies
- Email Marketing (Preferred)
Preferred Qualifications
- Bachelor's degree in Marketing, Business, IT, or a related field.
- 1–2 years of experience in Digital Marketing (Freshers with strong practical skills can also apply).
- Strong communication and creative thinking skills.
- Ability to manage multiple brands simultaneously.
What You'll Work OnArch IT Solutions
- Promote mobile applications
- Increase app downloads and user engagement
- Website optimization and SEO
- Social media growth
- Product launches and digital campaigns
Arch Firepump
- Promote fire protection products and services
- Generate B2B leads
- Improve website traffic and search rankings
- Create technical and promotional content
- Increase social media engagement and brand awareness
Why Join Us?
- Opportunity to work on multiple brands.
- Hands-on experience with app marketing and industrial marketing.
- Creative freedom to execute marketing ideas.
- Growth-oriented work environment.
- Opportunity to build and lead digital marketing initiatives.
Salary: ₹12,000 – ₹25,000 per month (Based on experience and skills)
Job Type: Full-time
Schedule:
- Day Shift
- Monday to Saturday
Pay: ₹12,000.00 - ₹25,000.00 per month
Benefits:
- Commuter assistance
- Food provided
Work Location: In person