We run two DTC apparel brands: Livingly Designs (personalized children's apparel and gifts) and Vivid Volt (custom embroidered denim) both on Shopify. We're looking for a part-time media buyer to manage and grow our Meta and Google Ads campaigns, with the ability to advise on UGC/affiliate marketplaces as a bonus.
Role structure:
This is a part-time retainer role, fixed at 10 hours per week. Time will be front-loaded in month 1 for setup and auditing, then settle into ongoing weekly optimization and reporting.
What you'll do:
- Month 1: Audit our existing Meta and Google Ads accounts (current campaigns have spent with no measurable return, we need someone who can diagnose why), fix tracking/pixel issues, rebuild campaign structure and product feed
- Ongoing: Manage and optimize prospecting and retargeting campaigns, test creative and copy for apparel/kids' product lines, adjust bids and targeting, send a brief weekly report on spend and results
- Advise: Weigh in on UGC/affiliate and creator-commission marketplaces which are worth testing for apparel brands and which aren't
Requirements:
- Proven experience running paid ads specifically for apparel, fashion, or physical product e-commerce brands (please share account screenshots or case studies — client name can be blurred)
- Experience with Shopify-integrated Meta and Google Ads
- Comfortable working with a small budget and proving ROI before we scale spend
- Able to commit reliable weekly hours (10 hrs/week) and a consistent check-in time
- Strong English communication
- Hands-on experience with UGC/creator marketplaces or influencer seeding for ecommerce brands, and a clear view on which platforms actually convert vs. which are hype
- Experience running affiliate programs alongside paid ads
Structure & pay:
- Starting as a paid 1-month trial, 10 hrs/week, with clear performance benchmarks agreed upfront
- Retainer: ₹35,000–55,000/month to start, depending on experience (open to discussion for the right candidate)
- If results are strong after the trial, pay scales with our ad spend and results
To apply:
Please share 2–3 examples of apparel or fashion ad accounts you've managed, with results (ROAS, CPA, or sales lift), your weekly availability, your monthly rate, and — if applicable — any UGC/affiliate marketplace experience.
Pay: ₹35,000.00 - ₹55,000.00 per month
Benefits:
- Flexible schedule
- Health insurance
- Life insurance
- Provident Fund
Work Location: Remote