Role Summary:
To drive LPG cylinder sales growth within the assigned territory by strengthening distributor performance, expanding customer reach, ensuring compliance with company policies, and executing sales and marketing initiatives effectively
Key Responsibilities: SALES & BUSINESS DEVELOPMENT
- Achieve sales volume and market penetration targets for LPG cylinders in the assigned
- area.
- Develop and execute area-wise sales plans in coordination with Regional Manager and
- Distributors.
- Identify new business opportunities by conducting location-wise and street-wise market
- mapping for commercial, industrial, and institutional LPG consumers; record prospects in
- the prescribed format, review and finalize plans with the Regional Manager, and convert
- leads by onboarding them through the nearest authorized distributors.
- Monitor competitor activities and recommend strategies to improve market share.
DISTRIBUTOR MANAGEMENT
- Manage and support authorized distributors as per company guidelines.
- Ensure distributors meet sales targets, service standards and compliance requirements.
- Conduct regular distributor reviews to track performance and stock levels.
- Resolve distributor issues related to logistics, customer complaints and operations as per
- advise of Regional Manage
MARKET EXPANSION & ACTIVATION
- Support distributors in expanding their customer base and delivery network.
- Plan and implement local marketing, promotional and awareness activities by discussing
- with Regional Manager.
- Assist in onboarding new customers through distributors.
- Ensure effective branding and visibility at distributor points and in the market (Office
- Branding, Vehicle Branding and TShirt wearing)
OPERATIONS & COMPLIANCE
- Ensure adherence to safety norms, statutory regulations and company SOPs related to
- LPG handling.
- Coordinate with distributors to ensure timely cylinder delivery to the customers.
REPORTING & ANALYSIS
- Prepare daily / weekly / monthly sales and performance reports.
- Analyze sales trends, distributor performance and customer feedback.
- Provide market intelligence and recommendations to the Regional Manager.
TEAM & RELATIONSHIP MANAGEMENT
- Train and guide distributor sales staff on products, pricing and sales techniques.
- Maintain strong relationships with distributors and key customers.
- Act as the company’s representative in the assigned area.
KEY PERFORMANCE INDICATORS (KPIS)
- Achievement of sales and revenue targets
- Distributor performance and growth
- Market penetration and customer acquisition
- Compliance and safety adherence
- Timely and accurate reporting
QUALIFICATIONS, EXPERIENCE & MONTHLY SALARY
- Bachelor’s degree/MBA in any discipline.
- Fresh or experienced in sales & marketing of LPG, FMCG, petroleum or distribution-driven
- industries.
SKILLS & COMPETENCIES
- Willingness to travel extensively within the assigned area
- Basic computer skills (MS Word / MS Excel)
Language: Tamil, English
Age: Below 40yrs
- Job Location: Assigned Area
Pay: ₹300,000.00 - ₹360,000.00 per year
Benefits:
- Cell phone reimbursement
- Health insurance
- Provident Fund
Work Location: In person
