Responsible for:
- Evaluating and optimizing marketing and pricing strategies.
- Analysing market trends and preparing forecasts. Generating
- New leads. Increasing brand awareness and market share.
Accountable For:
- Develop strategies and tactics to get the word out about our company and drive qualified traffic to our front door.
- Coordinating marketing strategies with sales, financial, public relations, and production department.
- Deploy successful marketing campaigns and own their implementation from ideation to execution.
- Experiment with a variety of organic and paid acquisition channels like content creation, content curation, pay per click campaigns, event management, publicity, social media, lead generation campaigns, copywriting, performance analysis
- Produce valuable and engaging content for our website and blog that attracts and converts our target groups
- Build strategic relationships and partner with key industry players, agencies and vendors
- Prepare and monitor the marketing budget on a quarterly and annual basis and allocate funds wisely
- Oversee and approve marketing material, from website banners to hard copy brochures and case studies
- Measure and report on the performance of marketing campaigns, gain insight and assess against goals
- Analyse consumer behaviour and adjust email and advertising campaigns accordingly
Job Types: Full-time, Permanent
Pay: ₹70,000.00 - ₹85,000.00 per month
Benefits:
- Food provided
- Provident Fund
Application Question(s):
- What is your current CTC in Lacs per annum?
- What is your expected CTC in Lacs per annum?
Experience:
- Marketing: 4 years (Required)
Work Location: In person
