• Develop and implement strategic marketing campaigns for the Beauty Division.• Collaborate with brand partners to align trade marketing initiatives with their global strategies while tailoring them for the Indian market.• Manage seasonal activations, exclusive product launches, and promotional events, ensuring proper coordination with internal teams and vendors.• Develop and execute promotional calendars, including product launches, events, and seasonal offers.• Plan and execute in-store visual merchandising and promotional displays for beauty products, ensuring alignment with brand aesthetics and the overall store ambiance.• Work with the visual merchandising team to ensure product placements are optimized for maximum visibility and sales.• Ensure in-store signage, posters, and other marketing materials are up-to-date and aligned with brand messaging.