Role Overview
We are looking for a creative and detail-oriented Social Media & Design Executive to strengthen Consortium Gifts' digital presence across social media platforms. The ideal candidate should be capable of planning, creating, designing, and publishing engaging content that aligns with the brand's identity and business objectives. Along with social media management, the candidate should have hands-on experience in creating visually appealing graphics such as social media posts, carousels, banners, stories, and other digital creatives.
Key Responsibilities
- Plan and manage the social media content calendar across all platforms.
- Create engaging social media content, including static posts, carousel posts, stories, reels, promotional creatives, and campaign assets.
- Design professional social media creatives, including carousel graphics, product posts, event creatives, infographics, employer branding creatives, and digital advertisements.
- Design podcast cover banners, episode artwork, YouTube thumbnails, social media reel covers, and other promotional creatives.
- Write engaging captions and coordinate with the marketing team to ensure consistent brand communication.
- Publish content on Instagram, LinkedIn, Facebook, YouTube, X (Twitter), and other relevant platforms.
- Monitor social media trends, competitor activities, and emerging content formats.
- Leverage AI tools to streamline content creation, generate creative ideas, improve designs, assist in copywriting, and enhance overall productivity.
- Coordinate with internal teams to collect content related to products, client projects, events, company activities, and brand campaigns.
- Maintain consistency across all brand creatives while adhering to brand guidelines.
- Track content performance using platform insights and recommend improvements based on analytics.
- Assist in planning and executing digital campaigns, product launches, festive campaigns, and employer branding initiatives.
- Maintain an organized library of creative assets, templates, and brand guidelines.
- Ensure all content is delivered within timelines while maintaining high-quality creative standards.
Required Skills
- Strong understanding of major social media platforms and their best practices.
- Excellent graphic designing skills with a strong sense of branding, typography, layout, and visual storytelling.
- Experience in creating:
- Social Media Posts
- Carousel Posts
- Reels Cover Images
- YouTube Thumbnails
- Podcast Cover Banners
- Event Creatives
- Infographics
- Digital Advertisements
- Employer Branding Creatives
- Knowledge of AI-powered tools for content creation, graphic designing, copywriting, and productivity enhancement.
- Basic understanding of video editing for social media content is preferred.
- Strong copywriting and communication skills.
- Creativity with attention to detail and the ability to manage multiple projects simultaneously.
Software Proficiency
Candidates should have hands-on experience with:
- Adobe Photoshop
- Adobe Illustrator
- Adobe Express
- Canva
- Affinity Designer / Affinity Photo
- Figma (Preferred)
- CapCut / Adobe Premiere Pro (Basic Video Editing Preferred)
AI Tools:
Working knowledge of AI-powered tools such as:
- ChatGPT
- Adobe Firefly
- Canva AI
- Microsoft Copilot
- Google Gemini
- Midjourney or similar AI image-generation tools
- Other AI tools for graphic design, content ideation, copywriting, image enhancement, and workflow automation
Pay: ₹30,000.00 - ₹45,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
- Internet reimbursement
- Leave encashment
- Paid sick time
- Provident Fund
Work Location: In person
