Good Communication Skills
Must have experience in Agency
We are looking for a results-driven Amazon PPC Manager to join our growing team. The ideal candidate will be responsible for planning, executing, optimizing, and managing Amazon advertising campaigns for multiple client accounts. The role requires strong analytical skills, hands-on experience with Amazon Seller Central and Vendor Central, and the ability to drive sales while maintaining target ACOS/ROAS.
Key Responsibilities
- Develop, implement, and optimize Amazon PPC campaigns, including Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon DSP (preferred).
- Conduct keyword research, competitor analysis, and campaign audits.
- Monitor campaign performance and optimize bids, budgets, placements, and targeting to maximize ROI.
- Analyze advertising metrics such as ACOS, TACOS, ROAS, CTR, CPC, CVR, and impressions.
- Prepare daily, weekly, and monthly performance reports with actionable insights.
- Collaborate with account managers, catalog specialists, designers, and content teams to improve listing performance.
- Plan and execute product launch campaigns and promotional strategies.
- Identify growth opportunities through campaign restructuring and audience targeting.
- Stay updated with Amazon advertising trends, policy changes, and new ad features.
- Manage advertising budgets efficiently and ensure optimal spend allocation.
- Communicate campaign performance, recommendations, and strategy updates to internal stakeholders and clients.
Required Skills & Qualifications
- Bachelor's degree in Marketing, Business Administration, or a related field.
- 2–5+ years of hands-on experience managing Amazon PPC campaigns.
- Strong knowledge of Amazon Seller Central and Vendor Central.
- Expertise in Sponsored Products, Sponsored Brands, Sponsored Display, and Amazon Attribution.
- Proficiency in Microsoft Excel/Google Sheets for data analysis and reporting.
- Strong analytical, problem-solving, and decision-making skills.
- Excellent communication and client management skills.
- Ability to manage multiple client accounts and meet deadlines.
Preferred Qualifications
- Experience with Amazon DSP and AMC (Amazon Marketing Cloud).
- Familiarity with Helium 10, Jungle Scout, DataDive, Pacvue, Perpetua, or similar Amazon tools.
- Experience in an IT services, digital marketing agency, or e-commerce environment.
- Amazon Advertising Certifications are a plus.
Key Performance Indicators (KPIs)
- Achievement of target ACOS/TACOS and ROAS.
- Increase in sales and advertising-driven revenue.
- Improvement in campaign CTR and conversion rates.
- Efficient budget utilization.
- Client satisfaction and account retention.
- Timely reporting and campaign optimization.
Pay: ₹25,000.00 - ₹70,000.00 per month
Work Location: In person
