Key Responsibilities
- Develop and maintain monthly social media content calendars for both brands.
- Plan, schedule, and publish content across Instagram, Facebook, Pinterest, and other relevant social media platforms.
- Create content plans for Reels, Stories, carousel posts, product-focused content, lifestyle content, and promotional campaigns.
- Coordinate with graphic designers, video editors, and content creators to ensure creatives are completed within timelines.
- Research social media trends, popular content formats, hashtags, keywords, and competitor activity in the U.S. market.
- Write engaging captions, post copy, content ideas, and promotional content aligned with brand guidelines.
- Track social media performance, including engagement, reach, impressions, and audience growth.
- Review performance reports and suggest improvements to optimize content effectiveness.
- Support influencer collaborations and user-generated content (UGC) initiatives.
- Maintain a consistent brand voice, visual identity, and content quality across all social media channels.
Pay: ₹20,000.00 - ₹25,000.00 per month
Work Location: In person
