Job Overview
High incentive structure.
We are seeking a high-energy, multi-talented Sales Executive to drive the 360-degree growth of our frozen food brand. This unique role requires a dynamic professional who can handle the entire ecosystem: selling our premium Frozen Soya Chaap & Snack portfolio, pitching commercial refrigeration infrastructure to retail partners, and closing high-value franchise deals with prospective investors.
Key Responsibilities1. Frozen Food & B2B Product Sales
- Market Expansion: Pitch and secure bulk orders for our Frozen Soya Chaap, French fries, and plant-based snack portfolio to HoReCa (Hotels, Restaurants, Catering), modern trade outlets, and local distributors.
- Volume Growth: Meet monthly and quarterly primary and secondary sales targets.
- Stock Management: Monitor distributor stock levels and enforce FIFO (First In, First Out) rules to prevent product expiration.
2. Cold Chain Infrastructure Sales
- Asset Placement: Sell and lease commercial chest freezers and refrigeration units to partner retail outlets to lock in our brand’s exclusive shelf space.
- Technical Consultation: Assess partner shop capacities and recommend the appropriate refrigeration equipment to ensure an unbroken cold chain at -18°C or below.
- Audit Control: Conduct regular field visits to ensure company-provided refrigeration assets are fully functional and exclusively stocking our brand's SKUs.
3. Franchise Development & Sales
- Lead Conversion: Identify, approach, and pitch our highly profitable QSR and Kiosk franchise models to prospective investors, entrepreneurs, and food industry professionals.
- Deal Closure: Manage the entire franchise sales pipeline—from initial discovery calls and presenting financial ROI models to negotiating agreements and closing the franchise fee.
- Location Scouting: Assist newly onboarded franchisees in evaluating high-foot-traffic locations suitable for setting up new brand outlets.
Key Performance Indicators (KPIs)
- Sales Volume: Monthly revenue generated through bulk frozen food sales.
- Infrastructure Footprint: Number of company or partner freezers deployed in target markets.
- Franchise Closures: Number of new franchise store agreements signed per quarter.
Required Skills and Qualifications
- Industry Experience: Proven track record in B2B FMCG sales, commercial kitchen equipment sales, or franchise expansion networks.
- Pitching Excellence: Exceptional negotiation skills with the ability to switch between pitching a ₹500 product box to a ₹10,000 freezer, up to a ₹10+ Lakh franchise setup.
- Cold Chain Knowledge: Basic technical understanding of commercial refrigeration units and the shelf-life demands of frozen food.
- Mobility: Ready to travel extensively across the assigned territory for field sales, distributor visits, and investor meets.
Pay: ₹9,500.00 - ₹15,000.00 per month
Benefits:
- Cell phone reimbursement
- Health insurance
Application Question(s):
- Age below 33
- Are you will to earn maximum incentives with high accountability
Education:
Experience:
- B2B sales: 1 year (Preferred)
- Direct sales: 2 years (Preferred)
- Field sales: 1 year (Preferred)
- Deep freezers: 1 year (Preferred)
Language:
- Local language (Preferred)
License/Certification:
- Driving Licence (Preferred)
Willingness to travel:
Work Location: In person
