Company: Socialee
Location: Gandhinagar
Job Type: Full-Time
Experience: 1 years – 2 years (can be adjusted based on your requirement)
Job Summary
Socialee is seeking a results-driven Performance Marketing Executive to manage and optimize paid digital campaigns across multiple platforms. The ideal candidate should have a strong analytical mindset, hands-on experience with paid media, and the ability to drive measurable growth through data-driven strategies.
Key Responsibilities
- Plan, execute, and optimize paid campaigns across platforms such as Meta (Facebook & Instagram), Google Ads, and other relevant channels
- Monitor campaign performance and optimize for key metrics such as CPC, CPA, CTR, and conversions
- Conduct audience research, competitor analysis, and keyword planning
- Manage campaign budgets and ensure efficient allocation of spend
- Work closely with the creative team to develop high-performing ad creatives and copies
- Generate performance reports and share actionable insights with internal teams and clients
- A/B test campaigns, creatives, and landing pages to improve performance
- Stay updated with the latest trends, tools, and platform updates in digital marketing
Required Skills and Qualifications
- Bachelor’s degree in Marketing, Business, or a related field
- 6 months to 2 years of hands-on experience in performance marketing
- Strong understanding of Meta Ads Manager and Google Ads
- Basic knowledge of Google Analytics and tracking tools
- Good analytical and problem-solving skills
- Ability to interpret data and make data-driven decisions
- Strong communication and coordination skills
Preferred Skills
- Experience working in a digital marketing agency
- Familiarity with conversion tracking, pixels, and event setup
- Understanding of funnel-based marketing and retargeting strategies
What We’re Looking For
- Detail-oriented and performance-focused mindset
- Ability to manage multiple campaigns simultaneously
- Willingness to learn, experiment, and scale campaigns
Pay: ₹25,000.00 - ₹35,000.00 per month
Benefits:
- Leave encashment
- Paid sick time
- Paid time off
- Work from home
Work Location: In person
