About SuperBottoms
We are not a me-too brand. We are category creators.
At SuperBottoms, you get to build a category from scratch and not just push another me-too product.
SuperBottoms is India’s first certified and No. 1 voted eco-friendly cloth diaper brand. From quirky cloth diapers and langots to India’s softest underwear, our products are fun, sustainable, and affordable. We are now a 100 Cr+ D2C brand trusted by lakhs of parents.
Why we are exciting: Category creators – build something new, not copy what exists Community-driven – learn how to engage and market with a 1 lakh+ strong parent tribe Innovation every day – freedom to experiment and create in a culture that values ideas People first – ethical, transparent, and caring workplace where teams and communities come first
Planet First
At SuperBottoms, sustainability is not a buzzword. It’s at the core of everything we do. We walk the talk. From the products we create to the way we work. If you care about the future of our planet, this is your chance to make a real difference while building something exciting.
Leadership
● Pallavi Utagi: Founder & CEO
● Salil Utagi: Co-founder & Finance Controller
Visit us: www.superbottoms.com
Our Investors
We are backed by respected early-stage funds and angel investors, including Venture Catalysts, DSG Consumer Partners, Saama Capital, and Lok Capital, who believe in our mission of building sustainable consumer brands from India.
Community & Social Media
Catch the buzz here:
● Instagram: @superbottoms
● Facebook: SuperBottoms
● LinkedIn: SuperBottoms
● YouTube: SuperBottoms TV
● Parent Tribe: our exclusive 1L+ strong parenting community - do join if you are a parent or tell parents in your circle!
Job Description – Social Media Intern
Location: Mumbai (On-site/Hybrid)
Duration: 3–6 months
About the Role
SuperBottoms is looking for a creative and driven Social Media Intern to support the marketing team in growing our online community of 1 lakh+ parents. This role is ideal for someone who loves social media, understands content trends, and wants hands-on experience building a brand's voice across platforms.
Key Responsibilities
Assist in planning and scheduling content across Instagram, Facebook, and YouTube.
Support in writing captions, community replies, and engaging with our parent community
Track trends, reels, and formats relevant to the parenting and D2C space
Coordinate with the content/design team for creatives, reels, and campaign assets
Help track basic performance metrics (reach, engagement, follower growth) and share weekly reports
Support influencer and UGC (user-generated content) outreach and coordination
Stay on top of platform updates and suggest new content ideas and formats
Qualifications
Education: Pursuing or recently completed a degree in Marketing, Mass Communication, or a related field.
Experience: No prior professional experience required; personal experience managing social pages, content creation, or college fest/social media work is a plus.
Skills: Strong understanding of Instagram/Facebook trends, good writing skills, basic knowledge of content tools (Canva, CapCut, or similar) is a plus.
Attitude and work ethic: As a startup, we need people who are extremely result-oriented with an attitude of 'getting things done'.
What You'll Gain
Hands-on experience working with a fast-growing D2C brand.
Exposure to social media marketing and digital content creation.
Mentorship and learning from the marketing team.
Potential Pre-Placement Offer (PPO) for a full-time role based on performance.
Pay: ₹10,000.00 per month
Benefits:
Work Location: Hybrid remote in Mumbai, Maharashtra
