Job Title: Performance Marketing Executive – PPC (Travel Sales)
Location: Noida / Gurugram (or as per your company)
Experience Required: 2–5 Years
Industry: Digital Marketing / Travel
Job Overview:
We are looking for a performance-driven PPC Executive with hands-on experience in generating high-intent inbound leads for travel sales. The ideal candidate will manage and optimize paid campaigns to drive bookings for flights, hotels, and cruises while maximizing ROI and conversion rates.
Key Responsibilities:
- Plan, execute, and optimize PPC campaigns (Google Ads, Bing, etc.) for travel services
- Generate high-quality inbound leads/calls for flight, hotel, and cruise bookings
- Manage campaign performance metrics (CTR, CPC, CPA, ROI) and improve conversions
- Conduct keyword research and competitor analysis in the travel domain
- Optimize landing pages and funnels to increase booking conversions
- Work closely with the sales team to ensure lead quality and higher closure rates
- Allocate and manage budgets effectively for maximum returns
Key Requirements:
- Proven experience in PPC/performance marketing (travel industry preferred)
- Strong knowledge of Google Ads, Bing Ads, and analytics tools
- Experience in inbound call generation and lead-focused campaigns
- Understanding of travel services (flight, hotel, cruise bookings)
- Data-driven mindset with strong analytical and optimization skills
- Ability to work in a fast-paced, target-driven environment
Preferred Skills:
- Experience with call-based campaigns and tracking tools
- Familiarity with international travel markets (US/UK/AU)
- Knowledge of landing page tools (WordPress, Unbounce, etc.)
Pay: ₹30,000.00 - ₹50,000.00 per month
Work Location: In person