About the Role
We're looking for a dynamic Website Developer & Performance Marketing Specialist who can seamlessly blend technical expertise with digital marketing strategies. If you're passionate about building high-performing websites and driving impactful marketing campaigns that generate real business results, we want you on our team.
Key Responsibilities Website Development
- Design, develop, and maintain responsive, user-friendly websites and landing pages.
- Build websites using platforms such as WordPress, Webflow, Shopify, or custom development frameworks.
- Ensure websites are optimized for speed, security, SEO, and mobile responsiveness.
- Integrate third-party tools, including CRM systems, forms, analytics, chatbots, and payment gateways.
- Troubleshoot website issues and perform regular updates and maintenance.
- Implement conversion-focused UI/UX improvements to enhance user engagement.
Performance Marketing
- Plan, execute, and optimize paid advertising campaigns across Google Ads, Meta Ads (Facebook & Instagram), LinkedIn Ads, and other digital platforms.
- Monitor campaign performance and optimize based on ROAS, CPA, CTR, CPC, and conversion metrics.
- Set up and manage Google Analytics 4 (GA4), Google Tag Manager (GTM), Meta Pixel, and conversion tracking.
- Conduct audience research, A/B testing, and funnel optimization to maximize campaign effectiveness.
- Generate performance reports with actionable insights and recommendations.
- Collaborate with creative teams to develop compelling ad creatives and landing pages.
Required Skills & Qualifications
- Proven experience in website development and performance marketing.
- Proficiency in HTML, CSS, JavaScript, and experience with CMS platforms like WordPress/Webflow.
- Hands-on experience with Google Ads, Meta Ads Manager, GA4, GTM, and Meta Pixel implementation.
- Understanding of SEO best practices and Conversion Rate Optimization (CRO).
- Strong analytical mindset with the ability to interpret data and make data-driven decisions.
- Excellent problem-solving, communication, and project management skills.
- Ability to manage multiple projects and meet deadlines in a fast-paced environment.
Preferred Qualifications
- Certifications in Google Ads, Google Analytics, or Meta Blueprint are a plus.
- Experience working with real estate, healthcare, hospitality, or e-commerce brands is advantageous.
- Knowledge of basic graphic design tools such as Canva, Figma, or Adobe Creative Suite is preferred.
What We Offer
✅ Opportunity to work on diverse and exciting projects.
✅ Collaborative and growth-oriented work environment.
✅ Professional development and learning opportunities.
✅ Competitive salary with performance-based incentives.
✅ A chance to directly impact business growth through innovation and strategy.
Apply Now
Pay: ₹30,000.00 - ₹40,000.00 per month
Benefits:
- Flexible schedule
- Paid sick time
- Paid time off
Work Location: In person
