Job Description:
We're looking for a creative and execution-focused Content & Social Media Lead to manage our content strategy and grow our social media presence. You'll create engaging content, plan campaigns, and work closely with creative and marketing teams to strengthen our brand and drive engagement. The ideal candidate is passionate about storytelling, stays on top of digital trends, and can create content that boosts brand visibility and generates leads.
Key Responsibilities
● Develop and execute the overall content strategy aligned with marketing and brand goals
● Plan, create, and manage content across platforms (Instagram, YouTube, LinkedIn, Facebook, etc.)
● Lead content calendar planning for campaigns, promotions, and brand initiatives
● Oversee creation of high-quality content including reels, videos, graphics, blogs, captions, and ad creatives
● Collaborate with design, video, and performance marketing teams to drive lead generation and visibility
● Analyze social media performance and optimize strategies based on insights
● Identify trends, viral formats, and new content opportunities
● Ensure consistency in brand messaging, tone, and visual identity
● Manage community engagement (comments, DMs, interactions)
● Support digital marketing campaigns with creative inputs
● Monitor competitors and industry trends
● Lead and guide content team members (designers, editors, creators)
Skills Required
● Strong understanding of social media platforms and content trends
● Ability to plan and execute content campaigns
● Basic knowledge of performance marketing and lead generation content
● Excellent storytelling and communication skills
● Experience working with video and visual content teams
Pay: ₹35,000.00 - ₹45,000.00 per month
Work Location: In person