Assistant Manager – Product Growth
Location: Delhi / NCR
Experience: 3–5 Years
Industry: Creative Services / Digital / B2B / SaaS / Media & Technology
About the Role
We are looking for an Assistant Manager – Product Growth to help take StudioIP to market and drive customer adoption, project opportunities, and commercial growth.
StudioIP is MMPL’s platform that helps companies plan, scope, source, and execute creative-service projects through verified studios and production partners, including photography, video production, design, animation, and other content-production services.
This is not a conventional digital marketing or pure sales role. You will work at the intersection of Customers × Product × Growth × Commercialization.
Key Responsibilities
- Identify relevant companies, decision-makers, and potential creative-service opportunities.
- Understand customer requirements and introduce/demo StudioIP as a solution.
- Build customer relationships and drive product registration, onboarding, project scoping, and adoption.
- Identify upcoming requirements across photography, video production, animation, design, digital content, marketing content, and related services.
- Manage the customer growth funnel from Target Customer → Conversation → Demo → Registration → Project Scoping → Bid → Project Award → Repeat Usage.
- Work closely with Relationship Managers to identify opportunities within existing accounts and convert requirements into projects.
- Support customer outreach through email, WhatsApp, demos, webinars, case studies, reactivation, and targeted campaigns.
- Work with the StudioIP Product Team to share customer feedback, objections, feature requests, and adoption challenges.
- Maintain dashboards and track meetings, demos, registrations, projects, bids, awards, GMV, revenue, and repeat customers.
Key Success Areas
- Customer Activation
- Product Adoption
- Project Scoping
- Opportunity Development
- Funnel Conversion
- Commercial Growth
- Customer & Market Feedback
What We’re Looking For
- 3–5 years of relevant experience
- Strong communication and confidence in dealing with corporate customers.
- Ability to understand customer requirements and translate them into solutions.
- Comfortable presenting and demonstrating a digital product.
- Commercially minded with strong follow-up and relationship-building skills.
- Comfortable working with CRM, dashboards, and customer data.
- Analytical mindset with an understanding of customer funnels and conversion.
- Comfortable working independently and taking ownership.
- Interest in AI, technology, and the evolving creative-services ecosystem.
Preferred Background
Candidates from the following backgrounds may be a good fit:
- Creative / Digital Agencies
- Corporate Creative Services
- Video / Production Companies
- MarTech
- B2B SaaS
- B2B Marketplaces
- Media / Content Businesses
- Enterprise Technology / Services
Prior StudioIP or production-platform experience is not required.
Who May Not Be a Fit
This role may not be suitable for profiles focused primarily on:
- Social Media Posting
- Content Writing
- SEO
- Influencer Marketing
- Pure Performance Marketing
- Pure Backend Product Management
- Pure Cold Calling / Telesales
What Success Looks Like
You should be able to speak confidently with a corporate marketing manager about their upcoming creative requirements, understand their current execution process and challenges, demonstrate how StudioIP can help, and ultimately move the conversation toward actual project scoping and execution on the platform.
If you enjoy working with customers, technology, creative services, and business growth, we’d love to hear from you.
Pay: ₹35,000.00 - ₹40,000.00 per month
Benefits:
- Health insurance
- Provident Fund
Work Location: In person
