Job Description: Business Development Manager
Position: Business Development Manager
Department: Business Development / Sales
Experience: 2–5 years preferred
Employment Type: Full-time
Industry: IT / Software Services
About the Role
We are looking for a motivated and result-oriented Business Development Manager to help us expand our client base and generate new business opportunities. The ideal candidate will be responsible for identifying potential clients, connecting with decision-makers, understanding their business requirements, preparing proposals, and converting prospects into clients.
Our key services include:
- Website Development
- Digital Marketing
- Mobile Application Development
Key ResponsibilitiesLead Generation & Client Acquisition
- Identify and generate new business opportunities through LinkedIn, LinkedIn Sales Navigator, email outreach, online research, and other relevant channels.
- Use LinkedIn Sales Navigator to identify, filter, and research potential prospects based on industry, company size, location, job title, and other relevant criteria.
- Build targeted prospect lists and identify key decision-makers such as CEOs, Founders, Directors, Marketing Managers, and Business Owners.
- Connect with potential clients through LinkedIn and initiate personalized conversations.
- Build and maintain a strong sales pipeline of qualified prospects.
LinkedIn & Sales Navigator Prospecting
- Utilize LinkedIn Sales Navigator extensively for B2B lead generation and prospecting.
- Search for and identify companies that may require website development, digital marketing, or mobile application development services.
- Use Sales Navigator filters, saved searches, lead lists, and account lists to identify relevant prospects.
- Research prospects and their companies before initiating communication.
- Send personalized LinkedIn connection requests and follow-up messages.
- Track prospect engagement and continuously nurture potential leads.
Proposal & Sales Activities
- Understand client requirements and prepare professional proposals, quotations, and presentations.
- Coordinate with the technical/development team to understand project scope, timelines, and pricing when required.
- Present company services and solutions to prospective clients.
- Negotiate with clients and work toward closing deals.
- Maintain regular follow-ups with prospects through email, LinkedIn, phone, and online meetings.
Email Outreach & Cold Calling
- Research prospective companies and identify relevant business opportunities.
- Draft and send personalized business development and sales emails to potential clients.
- Conduct cold calls when required to introduce company services and generate business opportunities.
- Follow up consistently with leads generated through LinkedIn, Sales Navigator, email campaigns, referrals, and other channels.
Market & Company Research
- Conduct detailed research on target companies, their websites, digital presence, competitors, and technology requirements.
- Identify businesses that could benefit from website development, digital marketing, or mobile application development.
- Research industry trends and identify new markets and potential client segments.
- Analyze prospects before outreach to create relevant and personalized sales pitches.
Client Relationship Management
- Develop and maintain long-term relationships with existing and potential clients.
- Understand client business objectives and recommend appropriate digital and technology solutions.
- Maintain accurate records of leads, conversations, follow-ups, proposals, and sales activities.
- Regularly update the sales pipeline and report business development activities.
Required Skills
- Strong knowledge and hands-on experience with LinkedIn and LinkedIn Sales Navigator.
- Experience in B2B lead generation and client acquisition.
- Excellent verbal and written English communication skills.
- Strong company and prospect research skills.
- Ability to identify and connect with key decision-makers.
- Experience in preparing business proposals and quotations.
- Strong negotiation, presentation, and follow-up skills.
- Comfortable with email outreach and cold calling.
- Ability to understand and explain IT/digital services to prospective clients.
- Self-motivated, target-oriented, and proactive approach.
- Good knowledge of CRM tools, MS Office, and Google Workspace.
Pay: ₹25,000.00 - ₹45,000.00 per month
Work Location: In person
