Job Title: Junior Performance Marketing Executive
Job Type: Full-time (Entry Level)
Experience: 0–2 Years
Location: Koratty, Kerala (On-site)
Job Overview
We are seeking a Junior Performance Marketing Executive to support the execution, monitoring, and optimization of digital advertising campaigns. The role involves working on paid media platforms, analyzing performance data, and contributing to campaign improvement strategies across Google Ads and Meta Ads.
Key Responsibilities
- Assist in planning, setting up, and managing paid campaigns on Google Ads and Meta Ads.
- Handle keyword research, audience targeting, and campaign structuring.
- Monitor campaign performance and track key KPIs such as CTR, CPC, CPA, ROAS, and conversions.
- Prepare performance reports with basic insights and recommendations.
- Support A/B testing of ads, creatives, and landing pages.
- Conduct competitor analysis and market research.
- Work closely with design and content teams for campaign execution.
- Stay updated with trends in performance marketing and ad platforms.
Requirements
- Basic understanding of digital marketing and paid advertising concepts.
- Familiarity with Google Ads and Meta Ads preferred.
- Strong analytical and problem-solving skills.
- Good communication and teamwork abilities.
- Ability to interpret data and derive actionable insights.
- Freshers with certifications or relevant project experience can apply.
Qualification
Bachelor’s Degree / MBA Marketing / MCA / BTech / MTech (or related field)
Pay: From ₹20,000.00 per month
Work Location: In person