We are looking for a creative and result-oriented Landing Page Strategist who can plan, structure, and optimize high-converting landing pages for digital marketing and lead generation campaigns. The ideal candidate should understand user behaviour, marketing funnels, CTA placement, and conversion-focused strategies that help generate quality leads and business growth.
Roles & Responsibilities:
- Plan and strategize landing pages for Google Ads & Meta Ads campaigns
- Create engaging page structures, CTA flow, and conversion-focused layouts
- Coordinate with design, content, and development teams for smooth execution
- Analyze landing page performance and suggest optimization strategies
- Improve user experience, page engagement, and conversion rates
- Conduct competitor research and audience analysis for better campaign positioning
- Ensure landing pages are mobile responsive and aligned with ad messaging
- Suggest A/B testing ideas and CRO improvements to maximize leads
Requirements:
- 6 Months+ experience preferred (2+ years highly preferred)
- Basic understanding of digital marketing, lead generation & sales funnels
- Knowledge of landing page strategy, user psychology & conversion optimization
- Familiarity with Google Ads, Meta Ads, and analytics tools is a plus
- Strong communication, planning, and creative thinking skills
- Ability to manage multiple projects and meet deadlines
Preferred Skills:
- Conversion Rate Optimization (CRO)
- Funnel Strategy & Lead Generation
- Landing Page Planning
- Basic UI/UX Understanding
- Copy & CTA Strategy
- Analytical & Problem-Solving Skills
Pay: ₹20,000.00 - ₹40,000.00 per month
Benefits:
- Internet reimbursement
- Paid sick time
- Provident Fund
Ability to commute/relocate:
- Anand Vihar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)
Work Location: In person
