Job Summary
We are seeking a motivated Digital Marketing to plan, execute, and optimize online marketing campaigns across various digital channels. The ideal candidate should have experience in SEO, SEM, social media marketing, email marketing, content creation, and analytics.
Key Responsibilities
- Develop and implement digital marketing strategies to increase brand awareness and lead generation.
- Manage and optimize SEO and SEM campaigns.
- Create, schedule, and monitor social media content across platforms.
- Plan and execute email marketing campaigns.
- Monitor website performance and improve user engagement.
- Analyze campaign results using tools such as Google Analytics and prepare performance reports.
- Coordinate with content, design, and sales teams to achieve marketing objectives.
- Conduct keyword research and competitor analysis.
- Manage paid advertising campaigns on search engines and social media platforms.
- Stay updated with the latest digital marketing trends and best practices.
Required Skills
- Knowledge of SEO, SEM, PPC, and social media marketing.
- Experience with analytics and reporting tools.
- Strong content writing and communication skills.
- Basic understanding of HTML/CSS is a plus.
- Familiarity with marketing automation tools.
- Creative thinking and problem-solving abilities.
Qualifications
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 2.5–4 years of experience in digital marketing.
- Relevant certifications in digital marketing are preferred.
Preferred Tools
- Google Analytics
- Google Ads
- Meta Ads Manager
- SEMrush
- Ahrefs
- Mailchimp
Experience
- 2.5 to 4 years (customizable based on role level)
Pay: ₹32,000.00 - ₹40,000.00 per month
Ability to commute/relocate:
- Kottivakkam, Chennai, Tamil Nadu: Reliably commute or planning to relocate before starting work (Preferred)
Location:
- Kottivakkam, Chennai, Tamil Nadu (Preferred)
Work Location: In person
