VISUAL DESIGNER
Company: Wisetr Technology Pvt. Ltd. (“FunnelKit is one of the brands of Wisetr Technology Pvt. Ltd.”)
Website: www.funnelkit.com
Location: Delhi, Tilak Nagar (Work from Office)
Experience: 3–5 years in specialised Visual Design ONLY (B2B/ SaaS / eCommerce preferred) + AI mindset
⚠ This is NOT a UX Designer or UI Designer role. Candidates whose primary experience is in UX research, user flows, wireframing, or interaction design should NOT apply.
Education: Bachelor’s or Master’s in Design (Visual Design / Communication Design/ Graphic Design) / Bachelor of Fine Arts with focus on Visual Design) / BVA (Bachelor of Visual Arts) from Premier/ Tier 1 Institutes
Working Days: 5 days – Monday – Friday
Apply: https://forms.clickup.com/9014672076/f/8cn1ypc-34614/Y1TUJ8B5032LK10RNN
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Connect:
About FunnelKit
FunnelKit empowers small businesses, entrepreneurs, and WooCommerce stores with no-code funnel building and marketing automation tools that drive profitable growth. We offer a powerful suite of performance-focused products for checkout optimization, automation, and CRM.
We believe selling digitally is a human right, and we are committed to making eCommerce success accessible to everyone. We go far by going together—standing by our customers at every step of their journey.
Role Overview
We are looking for a VISUAL DESIGNER who will own and elevate the visual language across FunnelKit’s product ecosystem, marketing channels, and brand identity. This role is ideal for a craft-focused designer who excels in typography, color, layout, and branding, and can translate complex product concepts into clear, compelling visuals.
As a Visual Designer, you will develop and champion a shared visual language, create polished UI visuals and marketing collaterals, and ensure brand consistency across all environments—while collaborating closely with product designers, product managers, and marketers.
✨ Important Note: This is a Visual Designer Role (Not UX/UI Designer)
This role centers on visual design craft and delivering polished, brand-aligned visuals. Your primary responsibilities include:
Core Focus Area: What You'll Create
- Branding & Identity: Logos, color schemes, typography, visual guidelines, brand consistency
- Website Landing Pages: Conversion-optimized landing pages for sales and marketing campaigns
- Product Visuals: Product icons, illustrations, splash screens, in-product visuals, icon library
- Visual Storytelling: Infographics, data visualizations, narrative-driven design that communicates clearly
- High-Fidelity Mockups: Pixel-perfect visual mockups with mastery of layout, color, and typography
- Marketing Materials: Social media creatives, branded graphics, sales visuals, marketing collateral
✅You will develop and evolve visual elements, craft compelling visual designs (conceptualize, draft, illustrate), build wireframes for website pages, and ensure visual consistency across browsers, platforms, and screen sizes.
Key ResponsibilitiesVisual Design & Brand Identity
- Develop and evolve visual elements of brand identities: logos, color schemes, typography, and visual guidelines
- Ensure consistency and integrity of the product brand and brand guidelines across all channels
- Design branded graphics, product icons, splash screen graphics, and visual marketing collaterals
- Design, develop, and maintain the product icon library
- Craft visual designs (conceptualize, draft, and illustrate) that convey brand and product concepts—including iconography, brand illustrations, and in-product illustrations
User Interface (UI) & Product Visuals
- Design intuitive and aesthetically pleasing user interfaces for websites and product screens
- Build wireframes for website pages and support products with high-fidelity visual mockups
- Ensure visual consistency in appearance and interaction of visual content across browsers, platforms, and screen sizes
- Apply and extend existing design systems, ensuring consistency across product experiences
- Use established layout principles and innovate to achieve the desired design direction
Website Landing Pages & Conversion Optimization
- Design and execute website landing pages focused on conversion optimization for sales and marketing campaigns
- Produce quality, conversion-focused landing page designs from concept to final deliverable per project requirements
- Transform data into understandable visuals—strong infographic design skills and narrative visual storytelling abilities to support conversion goals
Collaboration & Communication
- Collaborate with product designers, product managers, and marketers by providing creative feedback on brand and user experience
- Present and articulate the rationale for design solutions based on best practices and current industry standards
- Articulate design decisions with clarity and confidence to peers and stakeholders
- Work within a cross-functional agile team of product managers and engineers to create exceptional product experiences
Continuous Improvement & Trends
- Always be on the lookout for new technology, design trends, and emerging UI patterns
- Continuously improve visual design workflows and processes
- Promote accessibility, performance, and inclusive design practices
What We’re Looking ForRequired Qualifications
- Minimum 3 years of dedicated Visual Design experience; portfolio must demonstrate strong visual design craft—branding, typography, iconography, illustrations, and landing page design for conversion optimization
- 3–5 years of experience in Visual Design, preferably in B2B, SaaS or eCommerce companies
- Strong portfolio showcasing Landing Pages / Website Design / Conversion Ready Templates / Logos / Typography / Layout, visual design excellence, iconography, branding, and product thinking
- Minimum 3 years of experience specifically in a Visual Designer role with design solutions across multiple platforms and services
- Proficiency with design tools: Figma, Adobe Creative Suite (Illustrator, Photoshop, InDesign), Sketch, Acrobat
- Strong understanding of user-centered design principles and methodologies
- Experience with design systems, toolkits, and front-end UI standards
- Strong appreciation and knowledge of typography, layout, and visual design principles
- Ability to create wireframes, prototypes, and pixel-perfect high-fidelity mockups for Website Design and Landing Pages
- Familiarity with usability testing and user research techniques
- Understanding of responsive or adaptive design methods and principles for Website Design across multiple screen sizes
Preferred Qualifications
- 3–5 years of Landing Pages design work for Conversion Ready Templates and conversion optimization in a SaaS company
- Experience with design systems and scalable patterns
- Knowledge of web Layouts, graphic fundamentals, Typography, and iconography
- Experience creating Logos, illustrations, and in-product visuals
- Basic understanding of frontend technologies and technical constraints
- AI mindset: familiarity with AI tools for design acceleration and iteration
Personal Attributes
- Craft-driven: You raise the quality bar and care deeply about visual excellence
- Detail-oriented: Keen attention to detail across all design functions
- Ownership mindset: You take responsibility from concept design to completion (storyboards, sketches, prototypes, pixel-perfect artworks)
- Proactive & self-motivated: Flexible working style with strong personal ownership of problem resolution
- Collaborative: Love working in cross-functional teams with product managers and engineers
- Storyteller: Excellent documentation, storytelling, and oratory skills
- Resilient: Strong crisis management and risk mitigation skills; ability to multi-task under pressure
- Positive & motivated: Highly motivated, positive, with ability to prioritize when under pressure
What You’ll Love About Working Here
- Impact: Your visuals directly shape how thousands of small businesses perceive and use FunnelKit
- Mission-driven: Build products that democratize digital selling
- Creative ownership: Define and evolve the visual language of a growing product suite
- Collaboration: Work with a supportive, customer-first, cross-functional team
- Growth: Opportunity to scale both the product and the visual design function
Our Commitment to You
We are committed to providing the tools, autonomy, and support you need to succeed. At FunnelKit, we believe in profitable and sustainable growth—for our customers and our team.
How to Apply
Please share your CV, portfolio, and other details by filling the form:
https://forms.clickup.com/9014672076/f/8cn1ypc-34614/Y1TUJ8B5032LK10RNN
(You can copy and paste the link or try another browser if it does not open at first)
FunnelKit is committed to creating an inclusive environment and is an equal opportunity employer. We celebrate diversity and welcome applications from candidates of all backgrounds.
Pay: ₹1,200,000.00 - ₹1,500,000.00 per year
Benefits:
- Flexible schedule
- Health insurance
- Leave encashment
- Paid sick time
- Paid time off
- Provident Fund
Ability to commute/relocate:
- Tilak Nagar, Delhi, Delhi: Reliably commute or planning to relocate before starting work (Required)
Application Question(s):
- Fill the job application form - https://forms.clickup.com/9014672076/f/8cn1ypc-34614/Y1TUJ8B5032LK10RNN
Experience:
- visual designing: 3 years (Required)
Work Location: In person
