We are looking for a creative and result-oriented Digital Marketing Executive to join our team. The ideal candidate should be passionate about digital marketing, social media, content strategy, and performance marketing. You will be responsible for planning and executing digital campaigns that improve brand awareness, generate leads, and drive business growth.
Key Responsibilities
- Plan and execute digital marketing campaigns across multiple platforms.
- Manage social media accounts, including content planning, posting, and community engagement.
- Create and manage Meta (Facebook & Instagram) and Google Ads campaigns.
- Monitor campaign performance and optimize for better ROI.
- Coordinate with the creative and content teams to develop engaging marketing materials.
- Perform keyword research and implement basic SEO strategies.
- Manage website content updates and improve user engagement.
- Track, analyze, and report digital marketing performance using tools such as Google Analytics.
- Conduct competitor and market research to identify trends and opportunities.
- Generate quality leads through various digital channels.
- Stay updated with the latest digital marketing trends and platform updates.
Requirements
- Bachelor's degree in Marketing, Business Administration, Communications, or a related field.
- 1–2 years of experience in digital marketing.
- Strong understanding of Meta Ads Manager and Google Ads.
- Knowledge of SEO, SEM, email marketing, and social media marketing.
- Familiarity with Google Analytics, Google Search Console, and other marketing tools.
- Excellent communication and content planning skills.
- Basic knowledge of Canva, Adobe Creative Suite, or similar design tools is an added advantage.
- Strong analytical, organizational, and problem-solving skills.
- Ability to manage multiple projects and meet deadlines.
Preferred Skills
- Experience in an advertising or creative agency.
- Knowledge of WordPress or other CMS platforms.
- Experience with lead generation campaigns.
- Understanding of marketing automation tools.
- Basic video editing or motion graphics knowledge is an advantage.
Pay: ₹15,000.00 - ₹25,000.00 per month
Work Location: In person