Role Overview
The Social Media Executive will be responsible for creating, managing, and optimizing content across all social media channels to drive brand awareness, engagement, and conversions. This is a full-time role where you will collaborate with the marketing and e-commerce teams to deliver impactful digital campaigns.
Key Responsibilities
- Develop and execute social media strategies aligned with business goals.
- Plan, create, and publish engaging content (posts, reels, videos, stories, etc.) across platforms like Instagram, Facebook, Twitter, LinkedIn, and YouTube.
- Manage social media calendars and ensure timely posting.
- Monitor social media trends, tools, and applications, and apply knowledge to increase effectiveness.
- Analyze paid ad campaigns (Facebook Ads, Instagram Ads, Google Ads – in coordination with the marketing team).
- Engage with online community by responding to comments, DMs, and queries.
- Track performance metrics, prepare reports, and suggest improvements.
- Collaborate with designers, videographers, and influencers to create impactful campaigns.
- Support seasonal campaigns, launches, and promotions for Fleqa’s e-commerce projects.
Requirements
- Bachelor’s degree in Marketing, Mass Communication, Digital Media, or related field.
- 1–2 years of proven work experience in managing social media platforms (e-commerce/retail background preferred).
- Strong understanding of social media algorithms, trends, and analytics.
- Proficiency in using tools like Meta Business Suite, Canva, Google Analytics, or similar.
- Excellent communication and creative writing skills.
- Ability to work in a fast-paced environment and manage multiple projects.
Job Type: Full-time
Pay: ₹25,000.00 - ₹30,000.00 per month
Benefits:
Ability to commute/relocate:
- Noida, Uttar Pradesh: Reliably commute or planning to relocate before starting work (Preferred)
Work Location: In person
