Job Title: Senior Social Media Manager
Experience Required: 3-4 Years
Employment Type: Full-Time | In-Office
Work Location: Arcadia Building, Office No. 1A, Ground Floor, N.C.P.A. Marg, Nariman Point, Mumbai – 400021
Working Days & Timings: Monday to Friday: 9:30 AM – 6:30 PM 1st, 3rd & 5th Saturdays: Working
About the Role
We are looking for an experienced and creative Senior Social Media Manager to join our growing team. The ideal candidate will be responsible for managing end-to-end social media activities for multiple brands, creating impactful strategies, and driving meaningful engagement across platforms. This role requires a strong understanding of digital trends, content planning, analytics, and brand communication.
Key Responsibilities
- Plan and drive social media strategies that support the company’s branding and marketing goals
- Manage social media presence across platforms such as Instagram, Facebook, LinkedIn, and other relevant channels
- Create and maintain monthly posting plans and content schedules
- Write strong, engaging captions, hooks, and call-to-actions tailored to each platform
- Work closely with graphic designers, video editors, and content teams to ensure creatives are delivered on time
- Track social media performance, analyse results, and share regular reporting insights
- Interact with the audience by replying to comments, messages, and mentions to build community engagement
- Ensure profiles remain updated and aligned with brand identity (bio, highlights, links, profile optimisation, etc.)
- Stay informed about platform changes, new trends, and content best practices
- Support marketing campaigns through content ideas, execution, and continuous improvement
- Coordinate with internal departments to ensure social media activities align with overall business objectives
Skills & Requirements
- At least 3 years of practical experience managing social media accounts professionally
- Strong knowledge of content formats, platform behaviour, and algorithm trends
- Excellent writing and communication skills with a good sense of tone and storytelling
- Ability to manage multiple accounts and meet deadlines in a structured manner
- Experience in planning content, monitoring analytics, and preparing reports
- Working knowledge of social media tools such as Meta Business Suite, Buffer, Hootsuite, Sprout Social, or similar
- Basic understanding of paid campaigns and boosting posts is an advantage
- Strong planning skills with close attention to detail
- Degree in Marketing, Media, Communications, or related fields is preferred
Key Competencies
- Social media planning and strategy building
- Strong understanding of Instagram and Facebook content performance
- Content creation support (reels, carousels, captions, storytelling formats)
- Copywriting for social platforms
- Performance tracking and reporting using Meta tools
- Basic creative skills using Canva / Photoshop
- Scheduling and publishing content efficiently
- Spotting trends and adapting them for brand content
- Effective use of AI tools such as ChatGPT for content support
Ideal Candidate Profile
- Self-motivated and proactive with a creative approach
- Someone who takes responsibility for deliverables and outcomes
- Comfortable working in a fast-paced, collaborative office setup
- Strong multitasking, planning, and problem-solving skills
Why Work With Us
- Work on multiple brands across different industries and categories
- Opportunity to take ownership and bring fresh ideas to execution
- Be part of a growing team that values learning, collaboration, and creativity
The Impact Engine is hiring on behalf of The Social Journey, Mumbai.
Job Types: Full-time, Permanent
Pay: ₹40,000.00 - ₹50,000.00 per month
Application Question(s):
- Are you familiar with graphic designing software eg. Canva?
- Are you familiar with Meta Business Suite?
- Can you analyse Meta insights?
- Do you have your own device/laptop?
- Are you an immediate joiner ? What is your notice period
- Email ID and Phone No:
Experience:
- Social media management: 3 years (Required)
Location:
- Mumbai, Maharashtra (Preferred)
Work Location: In person
