Write engaging content for Instagram Reels, social media posts, captions, ads, and campaigns.
- Develop creative concepts and scripts for short-form videos.
- Write product-focused and sales-driven content for e-commerce.
- Create content around product benefits, use cases, offers, launches, and seasonal campaigns.
- Write ad copies for Meta and other digital advertising platforms.
- Develop content that connects products with real-life situations and customer problems.
- Research competitors, trends, influencers, and content formats.
- Work closely with the Marketing Head, designers, videographers, and performance marketing team.
- Adapt content based on content performance, engagement, and sales data.
- Assist in planning monthly content calendars and campaign ideas.
- Maintain consistent brand tone and messaging across platforms.
What We're Looking For
- 6 months – 2 years of experience in content writing, social media, Digital marketing, or e-commerce marketing.
- Strong English writing and communication skills.
- Good understanding of Instagram, Reels, social media trends, and digital content.
- Ability to write short, sharp, engaging, and sales-oriented copy.
- Creative thinking and ability to generate fresh content ideas.
- Basic understanding of e-commerce and customer psychology.
- Ability to understand a product and communicate its value clearly.
- Malayalam content-writing ability will be an added advantage.
- Experience with consumer electronics, D2C, e-commerce, or lifestyle brands will be preferred.
Benefits:
- Flexible schedule
- Health insurance
- Paid sick time
Work Location: In person
