Role Overview
The Social Media Manager develops and executes social media strategies to increase brand awareness, engage audiences, and drive traffic or sales. This role involves content creation, analytics tracking, and community management across platforms such as Instagram, Facebook, LinkedIn, Etc
Key Responsibilities
- Develop and implement a comprehensive social media strategy aligned with business goals
- Create, curate, and schedule engaging content (posts, images, videos, stories)
- Manage daily social media activity, including posting and responding to comments/messages
- Monitor trends, hashtags, and competitor activity to stay relevant
- Analyze performance metrics (engagement, reach, conversions) and adjust strategies accordingly
- Collaborate with marketing, design, and content teams
- Run and optimize paid social media campaigns (ads)
- Maintain brand voice and ensure consistency across platforms
- Build and manage relationships with influencers and online communities
Required Skills & Qualifications
- Proven experience in social media management or digital marketing
- Strong understanding of major social platforms and their algorithms
- Excellent written and visual communication skills
- Basic knowledge of graphic design and video editing (e.g., Canva, Capcut)
- Analytical mindset with experience using insights and analytics tools
- Creativity and awareness of current trends
- Ability to multitask and meet deadlines
Pay: ₹10,000.00 - ₹12,000.00 per month
Benefits:
- Flexible schedule
- Paid sick time
Work Location: In person
