About the Role
We are looking for a Content Writer to join the Branding & Creative department at Haris&Co - someone who can shape how brands sound, speak, and connect. This role goes beyond writing; it’s about building strong verbal identities through meaningful storytelling, distinct tone of voice, and culturally relevant messaging.
You will work closely with designers and strategists to define brand narratives, craft communication frameworks, and develop campaign ideas that translate into impactful, cohesive communication across touchpoints.
Responsibilities
- Develop and define brand verbal identities, including tone of voice, messaging frameworks, and narrative directions.
- Conceptualize and create campaign ideas, themes, and messaging systems that align with the brand’s voice.
- Write clear, engaging, and consistent content for campaigns, brand launches, hoardings and collaterals.
- Craft taglines, campaign lines, brand stories, key messaging, and communication guidelines.
- Collaborate with designers and strategists to bring campaign concepts to life through strong storytelling and copy.
- Ensure consistency of voice across all campaign and brand touchpoints digital, print, and offline.
- Proofread and refine content to maintain clarity, accuracy, and alignment with the brand’s tone.
- Contribute to naming exercises (brands, campaigns, products) and overall verbal identity development.
- Support content and campaign strategy with ideas that strengthen brand positioning and audience connection.
Requirements
Proven experience as a Content Writer, preferably in branding, advertising,agency environments
- Strong proficiency in English writing
- Strong understanding of brand building, verbal identity, and campaign thinking
- Ability to think in campaigns and ideas, not just standalone content pieces
- Excellent storytelling, editing, and proofreading skills with strong attention to detail
- Strong collaboration and communication skills to work closely with designers and strategists
- Ability to manage timelines and deliver high-quality work consistently
Job Type: Full-time
Work Location: In person