Digital Marketing Executive
Position: Digital Marketing Executive
Experience: 1+ Years
Location: Greater Noida, Uttar Pradesh
Employment Type: Full-Time
Work Mode: Work from Office
Industry: Electronics | IoT | Technology
About the Role
We are looking for a creative and result-oriented Digital Marketing Executive with 1+ years of experience to manage and execute digital marketing activities for our technology-driven business.
The ideal candidate should have hands-on experience in Meta Ads, Social Media Management, Content Marketing and Digital Marketing campaigns, with a strong understanding of online audience engagement and lead generation.
Key Responsibilities
- Plan and execute digital marketing campaigns across relevant online platforms.
- Create, manage and optimize Meta Ads (Facebook & Instagram) campaigns.
- Monitor campaign performance, analyze key metrics and optimize campaigns for better reach, engagement and lead generation.
- Manage and grow company social media accounts, including Facebook, Instagram, LinkedIn and other relevant platforms.
- Plan and maintain a social media content calendar.
- Coordinate with the design/content team for social media creatives, posts, reels and other marketing content.
- Create engaging social media captions and marketing content.
- Conduct basic market, competitor and audience research.
- Track website and social media performance using relevant analytics tools.
- Support SEO, Google Ads, email marketing and other digital marketing activities as required.
- Generate regular reports on campaign performance and digital marketing activities.
- Stay updated with the latest digital marketing trends, social media algorithms and advertising practices.
Required Skills
- 1+ years of hands-on experience in Digital Marketing.
- Good practical knowledge of Meta Ads Manager and Facebook/Instagram advertising.
- Experience in Social Media Management and Handling.
- Understanding of lead generation and paid advertising campaigns.
- Basic knowledge of SEO, Google Ads and Google Analytics will be an advantage.
- Good understanding of social media trends and audience engagement.
- Good written and verbal communication skills.
- Creative thinking with a data-driven approach.
- Ability to manage multiple tasks and meet deadlines.
Preferred Qualifications
- Bachelor's degree in Marketing, Digital Marketing, Business Administration, Communications or a related field.
- Certification in Digital Marketing, Meta Ads or Google Ads will be an added advantage.
What We Are Looking For
We are looking for someone who can independently handle day-to-day digital marketing and social media activities, run and optimize Meta Ads campaigns, create engaging content ideas and contribute to the company's overall online growth.
Benefits
- Health Insurance
- Leave Encashment
- Growth & Learning Opportunities
Location & Work Requirements
Greater Noida, Uttar Pradesh: Reliably commute or planning to relocate before joining (Required)
Experience:
Digital Marketing: 1 year (Required)
Meta Ads: Hands-on experience preferred
Social Media Management: 1 year preferred
Work Location: In person
Pay: ₹20,000.00 - ₹25,000.00 per month
Benefits:
- Health insurance
- Leave encashment
Experience:
- Digital marketing: 1 year (Preferred)
Work Location: In person
