Affiliate Program Management:
- Onboard, manage, and nurture affiliate network / partners, coupon sites, and influencer networks.
- Ensure timely communication of offers, promotions, and creatives to affiliates.
Performance & Optimization:
Track, analyze, and report affiliate performance metrics (sales, ROI,conversion rates, etc.).
Optimize campaigns and identify high-performing affiliates to maximize ROI.
Collaboration & Coordination:
Work with marketing, design, and content teams to ensure affiliates get updated creatives and landing pages.
Collaborate with finance to manage affiliate payouts and resolve discrepancies.
Strategy & Growth:
Research and onboard new affiliates to expand program reach.
Benchmark against competitors and suggest new campaign ideas to scale revenue.