Job Title: Performance Marketing Manager (Lead Generation)
Company: Webtechnomind IT Solutions
Designation: Performance Marketing Manager
Location: Newtown, Kolkata
Salary: ₹20,000 – ₹40,000 per month
Experience: 3–6 Years
Job Type: Full-time
Job Summary
Webtechnomind IT Solutions is looking for a Performance Marketing Manager with hands-on expertise in Lead Generation. The ideal candidate must have proven experience managing and optimizing campaigns across Meta (Facebook), Google Ads, and LinkedIn Ads to generate high-quality B2B and B2C leads.
Key Responsibilities
- Plan, execute, and optimize paid advertising campaigns.
- Generate qualified leads while maximizing ROI.
- Manage audience targeting, remarketing, conversion tracking, and A/B testing.
- Monitor campaign performance and prepare performance reports.
- Coordinate with the creative and content teams to improve campaign results.
Mandatory Skills
- 3–6 years of hands-on experience in Performance Marketing.
- Expert in Meta (Facebook) Ads, Google Ads, and LinkedIn Ads.
- Strong knowledge of GA4, Google Tag Manager, Meta Pixel, and lead generation.
- Experience optimizing CPL, CTR, Conversion Rate, and ROAS.
- Excellent analytical and communication skills.
Screening Criteria
- Only candidates with hands-on paid advertising and lead generation experience will be considered.
- Candidates with only organic social media management experience need not apply.
- Agency or IT industry experience is preferred.
- Immediate joiners will be preferred.
Apply Now: [email protected]
Pay: ₹20,000.00 - ₹40,000.00 per month
Work Location: In person
