Experience Required
1–2 years of experience in content writing, script writing, copywriting, or social media content creation. Experience in FMCG, personal care, beauty, wellness, healthcare, or consumer brands is preferred.
Job Summary
We are looking for a creative and storytelling-driven social media product script writer to develop engaging scripts for short-form videos, product promotions, influencer collaborations, and digital marketing campaigns. The ideal candidate should be able to transform product features into compelling stories that resonate with audiences across Instagram, Facebook, YouTube, LinkedIn, and other social media platforms.
Key Responsibilities
- Write engaging scripts for Instagram Reels, YouTube Shorts, Facebook videos, and other social media content.
- Create product-focused scripts that effectively communicate features, benefits, and unique selling points.
- Develop creative concepts, hooks, and storytelling ideas for product launches and promotional campaigns.
- Collaborate with the Marketing, Social Media, Design, and Video Production teams to produce high-quality content.
- Write scripts for influencer collaborations, testimonials, product demonstrations, and educational videos.
- Research social media trends, audience preferences, and competitor content to generate fresh ideas.
- Ensure all scripts align with the brand's tone of voice, messaging, and marketing objectives.
- Adapt scripts for different target audiences and digital platforms.
- Review and refine scripts based on campaign performance and feedback.
- Maintain a content calendar and meet project deadlines consistently.
Qualifications
- Bachelor's degree in English, journalism, mass communication, marketing, advertising, media studies, or a related field.
- 1–2 years of relevant experience in script writing, copywriting, or digital content creation.
Required Skills
- Excellent writing, storytelling, and editing skills.
- Strong understanding of social media trends and short-form video content.
- Ability to write compelling hooks and high-converting product narratives.
- Creative thinking with attention to detail.
- Good communication and collaboration skills.
- Ability to work in a fast-paced environment and manage multiple projects.
- Proficiency in Microsoft Office and familiarity with content planning tools.
Preferred Skills
- Experience writing scripts for FMCG, personal care, beauty, healthcare, or hygiene brands.
- Knowledge of Instagram, YouTube, Facebook, LinkedIn, and emerging social media platforms.
- Basic understanding of SEO, content marketing, and digital advertising.
- Familiarity with AI writing tools, Canva, CapCut, or video editing workflows is an added advantage.
What We Offer
- Opportunity to work with one of India's leading manufacturers of eco-friendly hygiene products.
- A collaborative, ethical, and innovation-driven work culture.
- Exposure to product marketing, digital campaigns, and creative brand storytelling.
- Continuous learning and career growth opportunities.
- Competitive salary with performance-based incentives.
- The opportunity to create impactful content that promotes sustainable, high-quality products and enhances customer well-being.
Pay: ₹15,000.00 - ₹25,000.00 per month
Benefits:
- Cell phone reimbursement
- Provident Fund
Work Location: In person
