Job Title: Marketing Executive (Field Marketing)
Job Summary:
We are looking for an energetic and target-driven Field Marketing Executive to promote our educational programs, generate leads, and strengthen brand visibility through on-ground marketing activities. The ideal candidate should possess excellent communication skills and be comfortable traveling within assigned locations to engage with students, educational institutions, and other stakeholders.
Key Responsibilities:
- Conduct field marketing activities in assigned areas.
- Visit schools, colleges, tuition centers, and other educational institutions to promote courses and programs.
- Generate and qualify leads through direct interactions and promotional campaigns.
- Organize and support seminars, workshops, education fairs, and marketing events.
- Build and maintain relationships with educational institutions and local partners.
- Distribute marketing materials and ensure brand visibility in target locations.
- Collect market intelligence, competitor information, and customer feedback.
- Submit daily activity reports and maintain accurate lead records.
- Coordinate with the admissions and sales teams to achieve enrolment targets.
Requirements:
- Bachelor's degree in any discipline.
- 0–3 years of experience in field marketing, sales, or business development.
- Strong communication and interpersonal skills.
- Willingness to travel extensively within assigned territories.
- Ability to work independently and achieve targets.
- Proficiency in MS Office and basic reporting tools.
Preferred Skills:
- Experience in the education industry is an added advantage.
- Knowledge of local market dynamics and educational institutions.
Pay: ₹23,000.00 - ₹25,000.00 per month
Work Location: In person