About the Role
You'll own execution and optimization of paid campaigns across Google Ads, Meta Ads, and other platforms for a live roster of client accounts — building targeting, running A/B tests, and turning campaign data into the kind of insight that changes next week's spend. This is a hands-on performance seat: the numbers you report are the numbers you're expected to move.
Responsibilities
- Execute and manage paid advertising campaigns across Google Ads, Meta Ads, and other relevant platforms
- Monitor and optimize campaigns to improve leads, conversions, and ROI
- Conduct keyword research, audience targeting, and A/B testing
- Track campaign performance and prepare regular reports
- Analyze data and translate it into clear insights for performance improvement
- Stay current on digital advertising trends and platform changes
Requirements
- 2+ years of experience in Paid Media or Performance Marketing
- Hands-on experience with Google Ads and Meta Ads
- Strong understanding of campaign optimization and performance metrics
- Good analytical and reporting skills
- Graduate degree in any discipline
Pay: ₹400,000.00 - ₹500,000.00 per year
Application Question(s):
- Do you have at least 2 years of hands-on experience managing paid advertising campaigns?
- Do you have practical experience working with both Google Ads and Meta Ads for campaign execution and optimization?
- Have you independently analyzed campaign performance and optimized campaigns to improve leads, conversions, or ROI?
- What is your current organization, current and expected CTC, and notice period?
Education:
Experience:
- in executing and optimizing digital advertising campaigns: 2 years (Required)
Work Location: In person