Job Description: Off-Page SEO Executive (Automotive Industry)Job Title
Off-Page SEO Executive
Industry
Automotive
Employment Type
Full-Time / Freelance
Job Summary
We are looking for a results-driven Off-Page SEO Executive to strengthen our online presence and improve search engine rankings through ethical link-building and digital outreach strategies. The ideal candidate should have experience in the automotive industry and a strong understanding of off-page SEO techniques to increase domain authority, organic traffic, and brand visibility.
Key Responsibilities
- Develop and execute off-page SEO strategies to improve search engine rankings.
- Build high-quality backlinks through guest posting, outreach, niche edits, and business directories.
- Identify relevant automotive websites, blogs, forums, and publications for link-building opportunities.
- Manage local SEO activities, including citation building and Google Business Profile optimization.
- Monitor backlink profiles and remove or disavow toxic links when necessary.
- Collaborate with content and marketing teams to support digital PR and outreach campaigns.
- Track keyword rankings, backlink growth, domain authority, and referral traffic.
- Conduct competitor backlink analysis and identify new growth opportunities.
- Stay updated with Google's algorithm changes and SEO best practices.
- Prepare weekly and monthly performance reports with actionable insights.
Required Skills
- 6-10 years of experience in Off-Page SEO.
- Strong understanding of link-building strategies and outreach techniques.
- Experience using Ahrefs, SEMrush, Moz, Google Search Console, and Google Analytics.
- Knowledge of local SEO, citations, and online reputation management.
- Excellent communication and relationship-building skills.
- Ability to analyze SEO performance and generate reports.
- Familiarity with the automotive industry is preferred.
Preferred Qualifications
- Bachelor's degree in Marketing, Digital Marketing, Business, or a related field.
- Experience working with automotive manufacturers, dealerships, auto parts, or vehicle service businesses.
- Proven success in improving domain authority, keyword rankings, and organic traffic.
Key Performance Indicators (KPIs)
- Growth in high-quality backlinks.
- Improvement in keyword rankings.
- Increase in domain authority.
- Growth in organic traffic.
- Increase in referral traffic.
- Number of successful outreach partnerships.
- Local SEO performance and citation accuracy.
Pay: ₹50,000.00 - ₹60,000.00 per month
Benefits:
Work Location: Remote