Job Title: Social Media Content Executive
Roles & Responsibilities
1. Content Creation
- Write engaging scripts for Instagram Reels and Meta ad creatives.
- Shoot product videos and lifestyle content.
- Edit high-quality short-form videos using Premiere Pro, CapCut, or similar software.
- Stay updated with trending audio, editing styles, and viral content formats.
- influencer marketing - tie up with influencers
2. Social Media Management
- Manage Instagram and other social media accounts.
- Schedule and publish posts, reels, and stories.
- Write captions and select relevant hashtags.
3. Creative Strategy
- Research market trends and competitors.
- Generate fresh content ideas and campaign concepts.
- Plan monthly content calendars.
- Suggest creative ways to increase brand awareness and sales.
4. WhatsApp Marketing
- Manage WhatsApp marketing software and campaigns.
- Create and send promotional broadcasts.
- Monitor campaign performance and maintain customer engagement.
- Coordinate with the marketing team for promotional offers.
Required Skills
- Video shooting and editing.
- Script writing in Hindi and English.
- Knowledge of Instagram and Meta platforms.
- Creative thinking and strong communication skills.
- Ability to work independently and meet deadlines.
Preferred
- Basic understanding of Meta Ads creatives and influencer marketing.
Key Performance Indicators (KPIs)
- 20–25 quality reels per month.
- Daily Instagram stories and regular posts.
- Timely execution of WhatsApp campaigns.
- Consistent growth in social media engagement and followers.
- Continuous generation of creative content ideas.
Job Type: Full-time
Pay: ₹15,000.00 - ₹28,000.00 per month
Work Location: In person