We are looking for a creative, energetic, and detail-oriented Junior Digital Marketing & Branding Executive to strengthen our company's online presence and brand image. The candidate will be responsible for managing social media platforms, creating engaging content, coordinating branding activities, supporting recruitment marketing, and assisting in digital promotional campaigns.
Ideal Candidate
A passionate and creative individual with strong communication skills, a positive attitude, and a willingness to learn digital marketing and branding. The candidate should be comfortable managing multiple social media platforms and representing the company's brand professionally.
Key Responsibilities Digital Marketing
- Manage Facebook, Instagram, LinkedIn, YouTube, and other social media platforms.
- Create and publish daily marketing posts, reels, stories, and promotional content.
- Assist in planning and executing digital marketing campaigns.
- Monitor social media engagement and respond to customer inquiries.
- Maintain the company's Google Business Profile and online listings.
Branding
- Ensure brand consistency across all digital platforms.
- Coordinate branding activities with dealers and distributors.
- Maintain company brochures, banners, catalogues, and promotional materials.
- Assist in organizing exhibitions, dealer meets, product launches, and promotional events.
Content Creation
- Design creative posters using Canva or Photoshop.
- Write captions, product descriptions, job advertisements, and promotional content.
- Capture photos and videos during company events and edit them for social media.
- Coordinate with graphic designers and video editors whenever required.
Website & SEO
- Update website content whenever required.
- Assist in basic SEO activities.
- Monitor website performance and report improvements.
Recruitment Marketing
- Publish hiring advertisements on social media and job portals.
- Promote employer branding initiatives.
- Coordinate with HR for recruitment campaigns.
Reporting
- Prepare weekly and monthly digital marketing reports.
- Track campaign performance, page reach, engagement, and lead generation.
- Maintain records of marketing expenses and campaign results.
Required Skills
- Good communication skills in English, Hindi, and Bengali.
- Basic knowledge of Meta Ads Manager and Google Ads.
- Canva, Photoshop, or Illustrator knowledge.
- Video editing using CapCut, VN, Filmora, or similar tools.
- Understanding of social media algorithms and trends.
- Creativity and attention to detail.
- Ability to work independently and meet deadlines.
Preferred Skills
- Basic photography and videography.
- Knowledge of AI tools such as ChatGPT, Canva AI, and image-generation tools.
- Experience in branding or the automobile/EV industry will be an added advantage.
Pay: From ₹12,000.00 per month
Benefits:
- Cell phone reimbursement
- Flexible schedule
Work Location: In person
