Key ResponsibilitiesSocial Media Strategy & Management
- Design and execute social media initiatives aligned with organizational marketing objectives.
- Manage and strengthen the brand’s presence across platforms including Instagram, YouTube, LinkedIn, Facebook, Twitter/X, and emerging digital channels.
- Monitor platform performance, audience engagement, and campaign effectiveness through regular reporting and analytics.
Content Development & Script Writing
- Create engaging and audience-focused scripts for educational content, promotional campaigns, and digital media.
- Collaborate with academic teams, content specialists, and creative professionals to maintain accuracy, quality, and brand tone.
- Develop content calendars, captions, campaign messaging, short-form copy, and promotional communication.
Video Presentation & Content Production
- Present educational and promotional content confidently for digital and social media platforms.
- Deliver clear, engaging, and professional on-camera communication aligned with brand standards.
- Coordinate with production teams during planning, scripting, filming, and post-production processes.
- Contribute creative ideas for short-form video content including reels, shorts, and social-first campaigns.
Cross-Functional Coordination
- Work closely with marketing, academic, and product teams to ensure consistent messaging across campaigns.
- Support collaborations with educators, creators, and industry professionals for co-branded initiatives when required.
- Stay updated on emerging trends in EdTech, digital marketing, and social media content formats.
Required Skills & Qualifications
- Bachelor’s degree in Marketing, Communications, Journalism, Education, or a related discipline.
- 3–5 years of experience in social media management, digital content creation, or educational media.
- Strong experience in script writing and video content development (portfolio/sample work preferred).
- Excellent presentation and communication skills with confidence in front of the camera.
- Good understanding of social media platforms, audience engagement strategies, and performance analytics.
- Strong writing, editing, and proofreading abilities with attention to detail.
Job Types: Full-time, Permanent
Pay: ₹25,000.00 - ₹30,000.00 per month
Work Location: In person
