To lead the sales team, drive overall optical sales, and act as the primary point of contact for store operations and management.
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Manage daily operations and staff schedules
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Ensure store discipline, cleanliness, and timely functioning
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Drive sales targets (daily, weekly, monthly, yearly)
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Guide customers with product knowledge (lens & frames)
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Supervise dispensing, quality checks, and delivery processes
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Monitor sales performance, reports, and collections
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Maintain stock, coordinate purchases, and manage inventory
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Ensure proper system updates and customer follow-ups
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Handle customer queries, complaints, and feedback
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Conduct staff training and support team development
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Plan and execute marketing and promotional activities
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Coordinate with internal teams and management