Vibes Technologies is looking for a Digital Marketing Executive with hands-on experience in Google Ads, Meta Ads, SEO, keyword research, audience targeting, and campaign optimization. The ideal candidate should be capable of generating quality leads, improving website visibility, and maximizing ROI for client campaigns.
Key Responsibilities
Google Ads
- Create and manage Search, Display, YouTube, and Performance Max campaigns
- Conduct keyword research and competitor analysis
- Optimize bids, budgets, CTR, CPC, CPA, and conversions
- Monitor campaign performance and generate reports
Meta Ads
- Create and manage lead generation campaigns
- Build and optimize custom, lookalike, and retargeting audiences
- Perform audience research and A/B testing
- Improve lead quality and reduce cost per lead
SEO
- Conduct keyword research and SEO audits
- Perform on-page SEO (meta tags, schema, internal linking, content optimization)
- Execute off-page SEO and link-building activities
- Monitor rankings, traffic, and SEO performance
Analytics & Reporting
- Track campaign performance using GA4, Google Tag Manager, and Meta Business Suite
- Analyze website traffic and conversions
- Prepare client reports and recommend optimization strategies
Required Skills
- 1-3 years of Digital Marketing experience
- Hands-on experience with Google Ads and Meta Ads
- Strong understanding of keyword research and audience targeting
- Knowledge of SEO best practices and SEO tools
- Experience with Google Analytics 4 (GA4) and Google Tag Manager
- Strong analytical and reporting skills
- Ability to manage multiple client campaigns
Preferred Skills
- Local SEO experience
- Lead generation campaign experience
- Google Ads Certification (Preferred)
Qualification
- Any Degree / Diploma
- Digital Marketing Certification Preferred
- Freshers with strong practical campaign experience may also apply
Immediate joining preferred.
Pay: ₹10,000.00 - ₹15,000.00 per month
Work Location: In person
