Strategic Account Manager – B2B Marketing Core Objective
Drive client success and revenue growth by delivering end-to-end integrated marketing solutions for B2B clients in engineering, manufacturing, and industrial sectors.
Roles & Goals
1. Client Leadership
Goal: Become the trusted advisor for clients.
Responsibilities:
- Deep-dive into clients’ business models, challenges, and KPIs.
- Craft tailored strategies across content, digital, branding, and performance marketing to solve business problems.
- Present data-backed proposals and secure buy-in from C-suite stakeholders.
2. Strategy & Execution
Goal: Deliver measurable ROI through integrated campaigns.
Responsibilities:
- Lead internal teams across Creative, SEO, Content, Performance Marketing, and Media to align deliverables with client goals.
- Design campaigns blending digital marketing, thought leadership, and sales enablement.
- Optimize budgets and tactics based on real-time performance analytics.
3. Business Growth
Goal: Expand client accounts and agency revenue.
Responsibilities:
- Identify cross-sell and upsell opportunities (e.g., Webinar Series → Marketing Automation).
- Convert successful campaigns into case studies for new client acquisition.
- Generate client referrals through exceptional service delivery.
4. Performance Ownership
Goal: Ensure campaigns exceed KPIs related to leads, engagement, and pipeline growth.
Responsibilities:
- Monitor dashboards including ROI, CAC, and lead quality, and pivot strategies as required.
- Conduct Quarterly Business Reviews (QBRs) to showcase impact and support contract renewals.
Ideal Candidate Profile Experience
- 4-8 years of experience in B2B marketing, preferably within engineering, manufacturing, or industrial sectors.
- Proven track record of managing client accounts and driving year-over-year growth.
Skills
Strategic
- Expertise in integrated marketing, including SEO, Content Marketing, LinkedIn Marketing, and Email Marketing.
Communication
- Exceptional storytelling and presentation skills for pitches, reports, and case studies.
Analytical
- Comfortable working with tools such as Google Analytics and CRM platforms.
Traits
- Problem-solver mindset; no task is considered too small.
- Collaborative leader who thrives in fast-paced environments.
Why This Role?
Impact
Shape the marketing success of Indian and global B2B brands.
Growth
Lead a portfolio of high-value accounts with significant autonomy.
Rewards
Competitive salary along with performance-linked bonuses.
Note
We are looking for a strategic thinker who can bridge client ambitions with execution excellence. If you have successfully turned complex B2B challenges into measurable wins, we'd love to talk.
About Olio
Olio Global AdTech LLP is a growth marketing and technology transformation agency with offices in Mumbai and Pune.
We are a 25-member team spanning Strategy, Technology, SEO, Performance Marketing, Content, Creative, and UI/UX.
Pay: ₹500,000.00 - ₹800,000.00 per year
Benefits:
Application Question(s):
- How many years of experience do you have in B2B marketing and client account management?
- Have you independently managed B2B client accounts and presented marketing strategies or performance reviews to senior stakeholders (Director/CXO level)?
- Describe a B2B marketing campaign you led that generated measurable business results (leads, pipeline, revenue, or ROI). What was your role and the outcome? (Short answer)
- Do you have experience working with engineering, manufacturing, industrial, or technology-focused B2B companies?
- Are you willing to work from our Pune office 5 days a week, from 10:00 AM to 7:00 PM?
Work Location: In person
