Area Sales Manager (ASM)
Department: Sales / Business Development
Reports To: Business Development Head (BDH)
CTC : 5 LPA-10 LPA
Location : Pune
Role Overview
The Area Sales Manager (ASM) is responsible for developing and managing business within an assigned geographic territory. The role focuses on identifying new corporate clients, expanding business with existing accounts, and achieving revenue targets through strategic sales initiatives.
The ASM will lead regional sales efforts, manage client relationships, monitor market trends, and ensure consistent sales growth while representing the company’s relocation and logistics services to corporate customers.
Key Responsibilities
Territory Sales Management
- Manage and grow sales within the assigned territory.
- Identify new corporate accounts and generate new business opportunities.
- Develop and execute regional sales strategies aligned with company objectives.
- Build and maintain a strong sales pipeline to achieve sustainable revenue growth.
- Monitor regional market trends, competitor activities, and business opportunities.
Business Development
- Prospect new clients through direct sales, networking, referrals, LinkedIn, and industry events.
- Conduct cold calls, lead qualification, and appointment scheduling with prospective clients.
- Conduct client meetings, relocation surveys, and needs assessments.
- Prepare and present business proposals, quotations, and service solutions.
- Negotiate contracts and close deals to convert opportunities into business.
Client Relationship Management
- Build strong professional relationships with corporate clients.
- Map customer organizations and identify key decision-makers and stakeholders.
- Understand client needs and provide customized relocation and logistics solutions.
- Maintain and expand relationships with existing corporate accounts.
Sales Operations & Reporting
- Maintain a healthy sales pipeline and CRM records.
- Update daily sales activities and client interactions in ERP/CRM systems.
- Prepare and submit daily, monthly, and quarterly sales reports.
- Analyze sales data and provide market insights to management.
Marketing & Networking
- Support the marketing team in executing sales campaigns and promotional activities.
- Attend business networking events, industry conferences, and seminars.
- Develop and use high-quality sales presentations and promotional materials.
Team Collaboration & Leadership
- Coordinate with internal teams such as customer service, operations, and marketing to ensure smooth service delivery.
- Support and guide junior sales executives if assigned.
- Ensure team members achieve assigned sales targets where applicable.
Key Performance Indicators (KPIs)
- Achievement of sales revenue and profit targets
- Number of new corporate clients acquired
- Sales pipeline development and conversion rate
- Customer retention and account growth
- Territory market share expansion
Required Skills & Competencies
- Strong sales, negotiation, and closing skills
- Excellent relationship building and networking abilities
- Strong business and commercial acumen
- Strategic thinking and market analysis capability
- Strong communication and presentation skills
- Ability to handle high-pressure sales environments
- Strong problem-solving and decision-making skills
- Excellent time management and multitasking ability
- Willingness to travel extensively within the assigned territory
Qualifications & Experience
- Minimum 5 years of experience in corporate sales or business development
- Candidates from the same industry ( Freight & Packaging) will be preferred. However, profiles from the logistics sector with experience in B2B sales, corporate sales, or enterprise sales will also be considered.
- Proven track record of achieving sales targets and acquiring new clients
- Experience in relocation services, logistics, transportation, or global mobility preferred
- Experience in preparing proposals, RFPs, and tenders
- Bachelor’s degree required; MBA or postgraduate degree preferred
- Strong working knowledge of Microsoft Office, CRM, and ERP systems
- Fluency in English (written and spoken)
- Ability to communicate in local languages
- Awareness of Environmental Management Systems (EMS) preferredPreferred Industry Background
Candidates with experience in the following industries will be preferred:
- Relocation & Moving Services
- Logistics & Supply Chain
- Freight Forwarding
- Global Mobility Services
- Corporate Services
Pay: ₹500,000.00 - ₹1,000,000.00 per year
Work Location: In person
