ABOUT CLYZO
Pharma is serious. Marketing doesn’t have to be boring.
CLYZO is a next-generation B2B e-commerce platform for pharmaceutical raw materials, backed by 14+ years of pharma industry expertise. We help pharma companies source APIs, excipients, specialty chemicals and other pharma-grade products through a faster, more reliable digital platform.
THE ROLE
We are looking for an SEO Specialist who can take ownership of CLYZO’s organic growth and improve our visibility across search engines.
You will be responsible for driving organic traffic, keyword rankings, qualified B2B leads and search visibility through technical SEO, on-page optimization, content strategy and performance analysis.
WHAT YOU’LL OWN ORGANIC GROWTH
- Develop and execute CLYZO’s SEO strategy aligned with business and lead-generation goals.
- Conduct keyword research around APIs, pharmaceutical raw materials, excipients, specialty chemicals and B2B pharma searches.
- Identify high-intent keywords and opportunities for organic customer acquisition.
- Monitor and improve keyword rankings, organic traffic and conversions.
ON-PAGE SEO
- Optimize product pages, category pages, landing pages, blogs and other website content.
- Develop SEO-friendly titles, meta descriptions, headings, URLs and internal linking structures.
- Identify content gaps and opportunities to improve search visibility.
- Work closely with the content and design teams to ensure SEO best practices are implemented.
TECHNICAL SEO
- Conduct regular technical SEO audits and identify issues affecting crawling, indexing and rankings.
- Work on site structure, sitemap, robots.txt, canonicalization, redirects, schema markup and Core Web Vitals.
- Identify broken links, duplicate content and indexing issues.
- Coordinate with developers to implement technical SEO recommendations.
CONTENT SEO
- Build and manage an SEO-driven content plan.
- Develop topic clusters around pharma APIs, excipients, specialty chemicals and pharmaceutical sourcing.
- Brief writers on SEO requirements and review content before publishing.
- Focus on content that attracts relevant pharma businesses and qualified B2B traffic, not just page views.
OFF-PAGE SEO
- Develop ethical link-building and digital PR strategies.
- Identify relevant pharma, chemical, healthcare and B2B industry websites for backlink opportunities.
- Monitor backlink quality and domain authority.
- Build CLYZO’s overall search authority and digital presence.
ANALYTICS & REPORTING
- Track SEO performance using Google Analytics, Google Search Console, SEMrush/Ahrefs or similar tools.
- Monitor organic traffic, rankings, CTR, backlinks, conversions and landing-page performance.
- Prepare monthly SEO performance reports with actionable insights.
- Test and implement strategies to continuously improve organic performance.
WHO WE’RE LOOKING FOR
- 2–5 years of hands-on SEO experience.
- Strong understanding of technical SEO, on-page SEO, off-page SEO and keyword research.
- Experience with Google Search Console and Google Analytics.
- Hands-on experience with tools such as SEMrush, Ahrefs, Screaming Frog, Keyword Planner or similar.
- Understanding of SEO for e-commerce websites will be an advantage.
- Experience in B2B, pharma, healthcare, chemicals or industrial sectors is preferred.
- Good understanding of content optimization and search intent.
- Strong analytical and problem-solving skills.
- Ability to work independently and take ownership of SEO performance.
KEY KPIs
- Organic traffic growth
- Keyword ranking improvement
- Organic leads / enquiries
- Non-branded organic visibility
- Organic CTR
- Indexed and optimized pages
- Quality backlinks acquired
- Organic conversion rate
- SEO-driven revenue opportunities
WHY CLYZO?
- Build SEO for a next-generation B2B pharma e-commerce platform.
- Work across pharma, e-commerce, technology and digital marketing.
- Opportunity to take end-to-end ownership of organic growth.
- Work closely with business, content, technology and marketing teams.
- High ownership and visible impact on business growth.
Location: Thane
Working Days: Monday–Friday with 2nd and 4th Sat off
Experience: 2–5 Years
Pay: ₹20,000.00 - ₹45,000.00 per month
Work Location: In person
